Nikki Lund: "We are so excited by the response, the turn out today was unbelievable. This is when you realise that all the hard work truly pays off."
Lombard, IL (PRWEB) October 15, 2013
Nikki Lund and Richie Sambora, the dynamic designing duo behind the contemporary ready-to-wear line Nikki Rich swept through Lombard, IL, just outside of Chicago on Saturday, taking high-end department store Von Maur by storm.
Ready to launch their 4th collection for Spring 2014, this now-well-established fashion house met with hundreds of fans, some who confessed to driving all day to get there, who lined the isles as Lund and Sambora prepared to meet and greet every last person.
One by one, they made their way to the front and were met with warm handshakes, wide smiles, and signature cards from the pair.
Additionally, Lund and Sambora, who have been noted for their individual philanthropy, banded together to donate to the Chicago chapter of The Starlight Foundation. They met with local representatives in the store and presented the charity with a generous check for $10,000.
Needless to say, every article of Nikki Rich clothing from their Fall 2013 Collection sold old immediately.
Richie said: "I am happy that people like the clothes, Nikki and I work very hard to produce the garments to a level that we believe is top quality."
Nikki Lund added: "We are so excited by the response, the turn out today was unbelievable. This is when you realise that all the hard work truly pays off."
It seems safe to say that this mid-west and southern retail behemoth has found a niche for Nikki Rich!