Awarded the 2013 BizRate® Circle of Excellence

Share Article is awarded the 2013 BizRate® Circle of Excellence. This award recognizes online retailers for outstanding performance., the leading online retailer of party supplies for year-round celebrations and entertaining, has been awarded the 2013 Bizrate® Circle of Excellence award. It is the company’s third consecutive award, having also won in 2011 and 2012. This annual award recognizes those online retailers within the Bizrate Insights Network who have demonstrated outstanding performance as rated by their customers throughout a one year period. In 2013, more than 5,100 online retailers in North America were considered for the award; of these, only 133 companies met the award criteria, representing 2.6% of all online retailers within the Bizrate Insights North American Retail Network. joins the Bizrate “Circle of Excellence” along with brands such as Barnes & Noble, Bose, Clinique, Crutchfield, and

“As an online retailer of birthday and everyday party supplies, as well as costumes, achieving the optimal customer experience has always been the focus of our people and our products,” said Terry Rowinski, chief operating officer of BuySeasons, Inc., parent company of “Our priority is to exceed the expectations of our customers year-round, and the fact that we’ve now received this award three years running shows our constant drive for improvement. We’re deeply honored by this recognition.”

To be considered for this award, winners consistently collected feedback from their customers throughout the award year and received ratings significantly above the Bizrate Insights Network average. The ratings are received from direct feedback, collected at point-of-sale and after the delivery of goods, from customers concerning seven key satisfaction indicators:

  •     Overall Satisfaction at the point-of-sale
  •     Product Selection on the website
  •     Ease of Finding Products on the website
  •     Repurchase Intent (from the same retailer) after the order is received
  •     Product Met Expectations, collected after the order is received
  •     On-time Delivery of the order
  •     Customer Support assistance

Birthday Express has been a leader in the party supplies and costume business since its formation in 1994. It offers hundreds of birthday party theme options, including licensed as well as proprietary designs.

Founded in 1999, BUYSEASONS, Inc. is the leading online retailer of costumes, accessories, party décor and supplies for year-round celebrations and entertaining. BUYSEASONS, Inc. owns and operates and the Celebrate Express family of websites:,, and, which offers one of the largest assortments of kid’s costumes and birthday party supplies at any single online location. In addition, BUYSEASONS, Inc. operates a private-label drop ship program for other internet retail partners. BUYSEASONS, Inc. is a subsidiary of Liberty Interactive.

About is the 24-hour destination for kids’ birthday party supplies and planning. The online store offers everything needed to celebrate birthdays – except the kids and the cake – and offers unique themes for birthdays, specifically for kids ages 1 to 10. offers a vast selection of licensed and exclusive themes, and ships its products direct to consumers in nearly 35 countries worldwide. Get connected to Birthday Express via Facebook (, Twitter (, YouTube (, and Google+ (

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Holly Botsford
since: 07/2009
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Birthday Express
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