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Les Roches Students Collaborate with Renowned Artist Guillaume Reymond to Create a Giant Animated Human World Map
  • USA - English


News provided by

Laureate Hospitality Education

Oct 17, 2013, 02:00 ET

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Bluche, Switzerland (PRWEB) October 17, 2013 -- Nearly 300 Les Roches International School of Hotel Management students gathered on the Bluche campus on September 14 to create a gigantic live world map visible from the air. http://www.wearelesroches.com

This video is the epitome of Les Roches. Our students are explorers and risk-takers; they thrive on new challenges, and this performance was one of those challenges.

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The project was a collaboration between Les Roches and the Franco-Swiss artist Guillaume Reymond who is known for orchestrating gatherings of several hundred people to form such creations as the human logo of the Swiss radio station Couleur3 and the animated HESAV Tower. His videos regularly attract attention on a worldwide scale, with more than 27 million hits to date on his NOTsoNOISY YouTube channel http://www.notsonoisy.com/.

Les Roches is the first international hotel management school to have realized an artistic endeavor of this magnitude.

“This artistic performance required enormous logistical and human dexterity. The entire operation was planned in advance but without rehearsals,” said Reymond. “We directed 300 enthusiastic students for several hours and took more than 1,000 digital pictures from a height of 15 meters. The conception, planning, and post-production took nearly a month of work.”

Les Roches International School of Hotel Management, located in Bluche, Switzerland, and with branch campuses in China, Jordan and Spain, has a highly diverse student body, with more than 90 nationalities represented on campus. “As an international hotel management school that is truly global and innovative, we wanted to join efforts with this visionary artist to demonstrate the extent of our cultural diversity,” said Sonia Tatar, CEO of Les Roches. “This video is the epitome of Les Roches. Our students are explorers and risk-takers; they thrive on new challenges, and this performance was one of those challenges.”

PRESS CONTACT
Alexia Robinet
Public Relations Manager
Phone: +41 (0)79-3108193
Alexia.robinet(at)laureate(dot)ch

About Les Roches International School of Hotel Management

Les Roches International School of Hotel Management is a private Swiss Institution which offers undergraduate, graduate and post graduate programs. Les Roches is accredited at the university level by the New England Association of Schools and Colleges, Inc. (NEASC) (http://www.neasc.org) and offers programs in the fields of hospitality, tourism, and event and entertainment management. Nestled in the Swiss Alps at 1,274 meters in the small village of Bluche, just a few minutes drive from the famous ski and golf resort of Crans Montana, Les Roches offers to its international student body a young and dynamic educational environment, perfect to mature and gain experience to start an exciting and diverse professional career. Les Roches students have the possibility to transfer to/from Les Roches banch campuses and affiliated campuses in Spain, China and Jordan (Les Roches International School of Hotel Management, Marbella, Spain; Les Roches Jin Jiang International Hotel Management College (LRJJ), Shanghai, China; and the Royal Academy of Culinary Arts (RACA), Amman, Jordan). For more information, please visit http://www.lesroches.edu. Les Roches is part of Laureate Hospitality Education, a leading hospitality management education group (http://www.laureatehospitality.com).

Alexia Robinet, Laureate Hospitality Education, +41 219892663, [email protected]

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