® Takes Steps Towards Convenient, Fast, and Easy with Checkout Update

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To create a more convenient and easier checkout option, integrated PayPal into their online checkout process to offer a one page checkout and added security to their customers.

PayPal Express Checkout

PayPal Express Checkout

A lot of people like the ease and security of paying with their PayPal account, and we’re happy to be able to cater to those customers. - Operations Manager Tom Damiano

Convenient, fast, and easy were some of the key words that eCommerce site received as feedback in a recent survey aimed to gauge their customers preferences during the online checkout process., a manufacturer and reseller of various cabling and connectivity products such as custom fiber optic cabling, copper cabling, and IT Technician Tools Kits, decided last month to integrate PayPal into their shopping cart platform to offer their customers with an alternate payment method and a one page checkout.

“I don’t know why we didn't do it sooner,” said Owner Antoinette Casazza. “We had our first PayPal order almost seconds after we launched the new feature, and have had very positive feedback with the service ever since,” she said. The PayPal option allows users to pay directly from their PayPal balance, debit or credit card, or bank account. The one step checkout allows the customer to click on the PayPal button and login with their PayPal account to have their address already populated and their payment information saved, so checking out is just one click away.

The company also plans to roll out another new PayPal feature called Bill Me Later in the upcoming weeks. This feature will give their customers access to financing for 6 months on their online purchases of $99 or more. This will be an option in the checkout process where customers will be able to apply for the financing and get the approval decision within seconds. has been in business for over 15 years, and has built up a name and reputation within their industry, but for new visitors legitimacy and security with paying by credit card online can be a concern. New customers who have PayPal accounts can “feel secure about their purchase,” commented Operations Manager Tom Damiano. “A lot of people like the ease and security of paying with their PayPal account, and we’re happy to be able to cater to those customers,” he said.

To obtain additional information, contact at 888-568-1230.

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About - Founded in 1997, is an online distributor of high quality datacom products - such as copper cabling hardware, fiber optic cable assemblies, and tools and testers - catering to the low voltage cabling industry for use in premise networks, security, and electrical applications.

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Andrea Damiano
888-568-1230 1001
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