Barcelona, Spain (PRWEB) October 22, 2013
Beginning with the 2014 trade exposition, Seafood Barcelona will be called Seafood Expo Southern Europe.
The new name is part of a 2014 rebranding and marketing initiative planned by Diversified Business Communications, producer of the exposition. The rebranding started last March with the International Boston Seafood Show & Seafood Processing America, now known as Seafood Expo North America & Seafood Processing North America. Since then, the European Seafood Exposition & Seafood Processing Europe held in Brussels, Belgium, has been renamed Seafood Expo Global & Seafood Processing Global. The Asian Seafood Exposition, which was recently held in Wanchai, Hong Kong, changed its name to Seafood Expo Asia and the re-naming of Seafood Barcelona to Seafood Expo Southern Europe completes the global rebranding of Diversified Business Communications’ seafood expositions.
“Under its new name, Seafood Expo Southern Europe will continue to deliver the highest quality trade event for seafood buyers and suppliers from around the world who want to do business in the Southern European and Maghreb seafood markets,” said Liz Plizga, Show Director for Diversified Business Communications.
“The new branding initiative unifies all Diversified Events serving the global seafood industry under one recognizable, strong brand authority. All marketing initiatives will reflect this change,” said Mary Larkin, Group Vice President, Diversified Business Communications and Publisher for SeaFood Business magazine.
Next year, Seafood Expo Southern Europe will be held from 22-24 September 2014 at the Fira de Barcelona, Gran Via – Hall 1 in Barcelona, Spain.
Exhibitors and attendees of the 2013 exposition can learn more at the Exhibitor Sales Booth (#I-1039). More information is also available exposition’s new website at Seafood Expo Southern Europe.
About Seafood Expo Southern Europe
Formerly called Seafood Barcelona, Seafood Expo Southern Europe is a three-day seafood specific event serving all seafood categories in the important Southern European and Maghreb markets. Thousands of buyers and suppliers from around the world attend the annual exposition in Barcelona, Spain to meet, network and do business. Attending buyers represent importers, exporters, distributors, wholesalers, foodservice, hotel, catering, processors, and other retail and foodservice companies. Exhibiting suppliers offer the newest seafood products, processing and packaging equipment, and services available in the seafood market. SeaFood Business magazine and SeafoodSource.com are the exposition’s official media. The exposition is produced by Diversified Business Communications, in partnership with Alimentaria Exhibitions.
About Diversified Business Communications
Based in Portland, Maine, USA, Diversified Business Communications provides information and market access through face-to-face events, magazine publishing, and online resources on four continents. Diversified Business Communications serves several industries, including seafood, food service, natural and organic, commercial marine, healthcare, and business management. The company’s global seafood portfolio of expositions and media includes Seafood Expo North America, Seafood Processing North America, Seafood Expo Global, Seafood Processing Global, Seafood Expo Asia, Seafood Expo Southern Europe, SeaFood Business magazine, and SeafoodSource.com. The company operates divisions in Australia, Hong Kong, India, the UK, and Canada. http://www.divbusiness.com
Notes to the media: (not for publication)
For further information, a corporate profile of Diversified Business Communications and/or photographs, please contact:
Diversified Business Communications
Phone: +1 207.842.5488
Fax: +1 207.842.5505