ADHD Business Owners Get Out of Overwhelm at Working with In-Person Retreat

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Working with, the only coaching and live workshops dedicated exclusively to business owners with ADHD, announces their 3-day in-person retreat for ADHD entrepreneurs, business owners, and independent reps.

Marcia Hoeck and Jacqueline Sinfield

When our clients meet each other at our retreats – for many it’s the first time they’ve met other business owners with ADHD, like them -- they’re surprised at how many characteristics they have in common. They form instant and lifelong friendships.

Working with has been coaching business owners with ADHD to have strong and successful businesses through private coaching and live workshops across North America. On December 5 - 7, 2013, the veteran coaches will present their 3-day, in-person live retreat, “Focus, Control, & Balance: How to Take Charge, Get Out of Overwhelm, and Stay on Track” for business owners with ADHD. The retreat is designed to help business owners and independent reps with ADHD stop the cycle of distraction, procrastination, and overwhelm so they can be productive and successful in their work.

“Many people are surprised to find that adults have ADHD, but ADHD doesn’t magically disappear after childhood. Over time, you might learn techniques to manage your ADHD, and symptoms become less visible to a casual observer. Also, as an adult, and especially as a business owner, you can create a work environment that supports you. For example, you might become a sales person and travel around in your car rather than sit in an office all day,” says Marcia Hoeck, business coach and co-founder of Working with “But that doesn’t mean your ADHD goes away or impacts your life any less. You still need strategies and support to help keep you moving forward. That’s what our in-person retreat provides.”

Hoeck and her partner, ADHD coach Jacqueline Sinfield founded the coaching company to help ADHD business owners, independent reps, and managers gain more control over their businesses and their lives. From December 5 – 7, in San Diego, California, their business retreat will address work and business issues common -- and frustrating -- to business owners with ADHD.

According to the National Resource Center on ADHD, “Attention-deficit/hyperactivity disorder (ADHD) is a condition affecting children and adults that is characterized by problems with attention, impulsivity, and overactivity. It affects between 5-8 percent of school age children, and between 2-4 percent of adults.”

“Why are there so many ADHD entrepreneurs? Adults with ADHD often don’t fit into the structured mold of a 9-to-5 business, and other characteristics of ADDers allow them to be more willing to take risks than the general population – a really helpful attribute for an entrepreneur,” says Sinfield. “When our clients meet each other at our retreats – for many it’s the first time they’ve met other business owners with ADHD, like them -- they’re surprised at how many characteristics they have in common. They form instant and lifelong friendships.”

Many successful ADHD entrepreneurs are also household names, such as Richard Branson, Founder of Virgin Airlines; Ingvar Kamprad, Swedish Founder and Chairman of IKEA stores; David Neeleman, Founder and CEO of Jet Blue Airways; and Paul Orfalea, the Founder and Chairperson of Kinkos.

Sinfield lists the reasons why adults with ADHD are attracted to having their own businesses:

  • A sense of adventure. People with ADHD are risk takers and exceptionally creative, qualities that cannot usually be fully utilized in a traditional job.
  • A cubical feels like a prison. For an adult with ADHD, working in an office 8 hours a day is like a prison sentence. According to Sinfield, "ADDers report a feeling of their soul shriveling up when they enter the office in the morning."
  • Red tape frustration. ADDers can often see the answer to a problem, or see how something could be done much better. Yet in a big company, it could take months for that change to be implemented. People who own their own business can make things happen that very day.
  • Control of their time. When in a groove, ADDers work faster than their non-ADHD peers. "One client remarked that he could get his work done in an hour at his regular job, but then he had to sit around and pretend to look busy for the next 7 hours. That is boring and stressful," adds Sinfield.
  • Being in sync with their body clocks. Most people with ADHD find it difficult to wake up in the mornings, and they have a creative phase around 10 p.m. Working for yourself allows you to work with your body clock to maximize productive time.

Sinfield is a registered nurse and has a degree in psychology. She is a qualified counselor and certified coach who has helped hundreds of adults with ADHD, using methods she developed to help her own dyslexia. She is the author of the book, “Untapped Brilliance: How to Reach Your Full Potential as an Adult with ADHD.”

Hoeck is an experienced business coach who was diagnosed with ADHD as recently as two years ago. She has over 30 years of business experience and understands the struggles that other business owners face, especially those with ADHD. She teaches the systems that worked so well in her business to manage her own challenges, before she knew ADHD was the cause.

Hoeck and Sinfield shared, “We weren’t born with all the answers, nor are we naturally organized, tidy, or good with time. But we did find answers to our own problems -- one of us with ADHD, and the other with dyslexia -- and then found that our solutions worked well for our clients too. Not only did our methods work, they continue to give us -- and our clients -- tremendous results.”

The 3-day retreat will help business owners with ADHD by taking a 4-step approach. One of those steps includes learning to work with ADHD -- not against it – allowing business owners to focus on business.

Hoeck and Sinfield look forward to helping business owners learn how dopamine levels affect motivation, how to use self-accountability to set deadlines and be more productive, how to break down and tackle large projects systematically, and how to create systems that work for people with ADHD. The limited size of the group also allows for a more personalized experience.

For more information about the San Diego retreat, “Focus, Control, & Balance: How to Take Charge, Get Out of Overwhelm, and Stay on Track,” visit The retreat will be Thursday, December 5, through Saturday, December 7, 2013.

Working with helps entrepreneurs and business people have strong and successful businesses through coaching and live workshops. ADHD coach Jacqueline Sinfield and business coach Marcia Hoeck work together to help business people with ADHD and ADHD tendencies create brilliant businesses through their strengths, while learning to manage their challenges. For more information about Working with, visit

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Marcia Hoeck
since: 10/2008
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Working With ADHD
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