Pearson Education Releases First Color Theory Textbook

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A professor from Parsons The New School for Design, Marcie Cooperman publishes the first color theory textbook, Color: How to Use it. Covering relationships of color, composition and best practices, this textbook will help artists, students and design professionals.

The first color theory textbook ever! An in-depth look at color and how we perceive it.

Pearson Education, Inc. publishes Color: How to Use It by Marcie Cooperman.

Color: How to Use It is the first in-depth color theory textbook that examines color interactions and how they can be manipulated in art and design. It is the first textbook on color theory that thoroughly explores color relationships and the compositional elements that completely change how we perceive color. It is the only textbook that is targeted toward the color theory student, with in-depth explanations of all elements of 2-D compositions, lessons designed to build skills, exercises, and a teacher’s manual with objectives and assessment guides for each exercise in every chapter.

Color: How to Use It makes learning color theory easier than ever. Organized in a clear and concise fashion, this book explains color theory through a gradual process. Chapters examine the history of color, color theory, the definitions of terms, color relationships, and the more complex interactions that come about from the elements of composition.

The text aims to help readers (1) learn to see color, color relationships, and elements of composition that affect the perception of color; (2) understand how altering just one color or compositional element will change the dynamics of a composition; and (3) gain skills in using color and composition to their greatest potential in 2-D design. Each chapter offers another piece of the compositional puzzle. Graphic illustrations, fine art, and photographs clarify how the chapter concepts affect color usage. Ebook and instructor’s manual are now available.

To purchase the textbook, Color: How to Use it: http://www.pearsonhighered.com/educator/product/Color-How-to-Use-It/9780135120781.page.

On April 29, 2014, Marcie Cooperman will work with a small cohort of artists in Cape May for 3.5 days of color and composition. To reserve a spot in the upcoming workshop led by Marcie, email using the link below.

About Marcie Cooperman
In addition to corporate presentations, Marcie Cooperman teaches Color Theory at Parsons the New School for Design in the Art, Media and Technology Dept.; and taught Color Theory at Pratt in the Graduate Communications Dept. and at the Newark Museum since 1994. She teaches Marketing I, Global Marketing and Marketing Management at Parsons the New School for Design. Her blog showcases all things color and her workshops offer a practicum for professional and aspiring artists. You can find her videos on Color Theory at http://www.UniversityofFashion.com Marcie Cooperman is also a fine artist who works with a wide range of techniques, media and subject matter.

Media Contact
Marcie Cooperman
Tele: 201-930-1714
Marcie.cooperman1(at)gmail(dot)com
http://www.marciecooperman.com

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