Phoenix (PRWEB) October 24, 2013
Manthan Systems, the global leader in business intelligence (BI) for retailers, is pleased to announce that it is a key sponsor of the upcoming NCR and Retalix Synergy user conference, scheduled for October 27-30, 2013 at the Marriott Marquis in Atlanta, Georgia. At this conference, Manthan will be providing solution demonstrations and consultations in Booth #804 of the Exhibitor Session and will be presenting a case study and thought leadership session on customer analytics at Love’s Travel Stops on Monday, October 28, 2013 at 2:00 PM in Room M107 of the Marriott Marquis conference center.
Manthan’s thought leadership session, entitled, “How Analytics Drives Loyalty at Love’s Travel Stops”, led by Anand Sri Ganesh, SVP and Head of Customer Analytics at Manthan Systems, reviews the how the convenience store and fuel retailer is using analytics solutions to become more customer-centric. Ganesh will also present best practice approaches to building an analytics culture within the retail organization and how best-in-class retailers are using analytics to cultivate positive customer engagement, including contexts of customer interactions that influence share of wallet.
“Manthan’s speaker session at Synergy will highlight our strength in the area of customer analytics,” said Kevin J. Walker, SVP and GM of Manthan Americas. “The ARC Customer Analytics portfolio is a comprehensive grouping of applications that enable retailers to obtain a unified view of customer behavior and profiles, evaluate existing loyalty program and campaign effectiveness, manage micro-segments and provide personalized promotions and deliver customer communications and offers via a number of channels, from SMS and mobile apps through email and direct mail.”
At the conference, Manthan will demonstrate the features of the ARC solution suite, including ARC Customer Analytics, ARC Merchandise Analytics, ARC Vendor Link and ARC Vendor Insights. Attendees can watch a demonstration of Manthan’s retail analytics and business intelligence solutions at Booth #804 in the Exhibit Center at Synergy. To arrange for a live demonstration or appointment at this event, please contact info(at)manthansystems(dot)com.
For more information on Manthan Systems and its suite of analytics applications for retail, please visit http://www.manthansystems.com.
About Manthan Systems
Manthan serves as the Chief Analytics Officer for retailers worldwide.
Over 100 retailers are supported by Manthan’s predictive and guided analytics, pre-built and flexible dashboards, dynamic reports and data visualizations combined with complete mobile enablement. Moreover, Manthan provides the only retail solution to transform traditional business intelligence to smart decision-making support with bi-directional integration capabilities that convert insight to action.
Recently ranked #1 for technology innovation and product reliability by RIS News Software Leaderboard, Manthan is the largest organization solely committed to delivering best-in-class retail BI solutions with over 700 employees in five countries. For more information, please visit http://www.manthansystems.com.