While people are buying gifts in large numbers, it is still considered better to send gifts that are customized with a special message to the person the gift is intended for.
Monroe, NY (PRWEB) November 26, 2013
Online gift basket retailer Print EZ has decided to offer customization options in their food gifts category in order to ensure that customers can add that personal touch to the gifts that are being sent this holiday season. The customizations come at a time when there are a large number of people looking to buy gifts during the holiday season.
Says CEO Morris Rose, “While people are buying gifts in large numbers, it is still considered better to send gifts that are customized with a special message to the person the gift is intended for. This is why Print EZ decided that offering customizations is likely to be a relevant and added advantage for the consumer.”
In terms of specifics, the site now offers the option of printing ribbons with special messages. These are the ribbons that are used to decorate and pack the gift baskets that are chosen. Not only can message be printed, a company can choose to print the company logo too. For personal gifts on weddings and birthdays, a more personal message can be added too. There is no limit to the kind of message that one gets printed on the ribbon.
This customization can be applied to any of the various food gift basket options. Unlike what many think, the customization does not come in the area of creating hand-picked items for the gift. Print EZ believes, “There are a large number of options available on the site. The company believes that no customer can go away without finding what they want on the site. This is why there was never a need to make a ‘create your own basket’ option. On the other hand, Print EZ felt that giving customers the option of personalizing a gift was far more important and well received too.”
When one looks at the categories of gift basket options that Print EZ has, one understands what the company officials feel. There are food gift hampers, baskets, towers and boxes. The packaging is not the only thing that is different. The price of the products ranges from less than $30 to more than $1000. So customers can find a classy gift for an important potential client or a gift that one can send to multiple friends and relatives for the festive season.
The variety also includes gifts created for different occasions. There are options with right kind of wine and food for a wedding celebration and a different set of wine products apt to celebrate a successful pitch presentation. Birthday celebration items have been designed and created in a different manner and then there are some that have been put together for the wine connoisseur or the gourmet guy.
There has been a fair amount of activity around the gift basket category on the Print EZ website. According to company sources, this is basically to prepare for the holiday season to increase the depth of purchase of existing customers. While the company has been targeting acquisitions thus far, it seems that the time is right to cash in on these acquisitions to gain revenues.
Get more information about how Print EZ offers and new launches on Food Gifts Baskets at http://www.printez.com/food-gifts.html or call the company at 1-888-246-0635.
To read more about shop-by-price-food-gifts, click here: http://www.printez.com/corporate-food-gifts.html.
4 N Main St.
Monroe, NY 10950