Boston, MA (PRWEB) October 26, 2013
Mobile Payments: Opportunities and Strategies for Credit
Mercator Advisory Group provides a framework for understanding the current and potential impact of mobile payments technology on the credit issuing business
The major card networks began supporting contactless payments nearly a decade ago, but consumer and merchant adoption has lagged considerably. Several startups, as well as established firms outside of the financial services industry, are marketing enhanced mobile payment services capable of causing significant disruption to the consumer payments value chain.
The largest U.S. credit card issuers are investing, piloting, or otherwise exploring several mobile payment options to make sure they can quickly implement the technology that is most widely adopted.
Join Michael Misasi, senior analyst, as he provides a framework for understanding the current and potential impact of mobile payments technology on the credit issuing business based on examples from his Mobile Payments: Strategies and Opportunities for Credit Issuers report and U.S. Mobile POS Payment Volume: Estimates and Projections research note.
There is a $250.00 charge for non Mercator Advisory Group clients.
Date and Time: Thursday, November 7, 2013 at 1:00 p.m.
Webinar Highlights include:
- A review of the leading names in mobile payments including: ISIS, Google, Starbucks, MCX, and others.
- Selected consumer data from Mercator Advisory Group’s Customer Monitor Survey Series related to mobile payment experiences.
- Mercator Advisory Group’s estimate for the current size of the mobile payments market
Questions to be answered:
- What does the emergence of non-bank players in mobile payments mean for traditional stakeholders?
- Where are mobile technologies actually creating opportunities?
- How big is the addressable market for mobile payments?
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About Mercator Advisory Group:
Mercator Advisory Group is the leading, independent research and advisory services firm exclusively focused on the payments and banking industries. We deliver pragmatic and timely research and advice designed to help our clients uncover the most lucrative opportunities to maximize revenue growth and contain costs. Our clients range from the world's largest payment issuers, acquirers, processors, merchants and associations to leading technology providers and investors. Mercator Advisory Group is also the publisher of the online payments and banking news and information portal PaymentsJournal.com.