Access to real-time data by channel can be used immediately to make strategic decisions to improve site sell through, customer service, launch marketing campaigns, optimize inventory and, ultimately, enhance profitability.
Tampa, FL (PRWEB) October 29, 2013
Jagged Peak, Inc. (OTC BB: JGPK), a leading provider of enterprise-class eCommerce solutions and supply chain services, announced today that its latest release of the EDGE eCommerce platform includes a groundbreaking channel analytics engine that gives retailers the actionable business intelligence they need to succeed in today’s omnichannel environment.
EDGE Channel Analytics is a built-in module that provides a 360-degree, multi-channel view of the merchant’s order activities, including orders entered through Web stores, retail stores/customer service portals, marketplaces and any other channels the merchant may use.
“The business intelligence available through EDGE Channel Analytics is a game changer for omnichannel retailers,” says Jagged Peak Chief Sales and Marketing Officer Vince Fabrizzi. “Access to real-time data by channel can be used immediately to make strategic decisions to improve site sell through, customer service, launch marketing campaigns, optimize inventory and, ultimately, enhance profitability.”
Inside the EDGE Channel Analytics module, users can instantly create custom dashboards to view data to make it extremely relevant to their role and gain cross-channel behavioral insights that can be used to build strategies and very targeted marketing initiatives. Reports can be created on demand with select analytics to distribute daily, weekly monthly or on any other schedule that provides timely and actionable business intelligence insights. And, finally, a goals feature enables users to set-up and track progress of ads, campaigns and conversion paths across all channels, pinpointing the most successful to ensure marketing dollars are put toward supporting company objectives.
With complete “buy anywhere, fulfill anywhere, return anywhere” capabilities, the EDGE eCommerce platform offers users robust native functionality to deploy and manage front-end websites and all of the back-office operations associated with omnichannel commerce. EDGE is a fully web-based, enterprise-class eCommerce Platform (ECP) and distributed Order Management System (OMS) that provides real-time order visibility throughout the entire order life cycle across multiple business units, distribution channels and trading partners. On the front end, EDGE enables clients to deploy world-class eCommerce web and mobile stores with advanced features that deliver higher conversion, average order value and repurchase frequency. On the back end, EDGE is a powerful omnichannel order management system that aggregates orders from multiple sources for distribution in real time to one or multiple fulfillment locations, including retail stores, drop shippers, 3PLs and the client’s own warehouses.
“We continue enhancing our solutions to help our clients sell more both online and off line, as well as deliver at a lower cost without compromising service―including supporting the increasing demand for same-day delivery,” says Jagged Peak President and CEO Paul Demirdjian. “EDGE is a very mature product, having been in production for more than 13 years and battle-tested with some of the world’s leading consumer brands. We are fanatical about staying out in front of leading market trends and best practices, and I’m proud to say that EDGE v6i.12 is a great example of this commitment to innovation.”
About Jagged Peak
Jagged Peak is a leading eCommerce solutions provider with software and services that enhance the scalability, flexibility and profitability of multi-channel online businesses. Its cornerstone technology is EDGE™―an enterprise-class eCommerce platform that includes a full-featured website development frontend and robust Order Management System (OMS) as well as a Warehouse Management System (WMS) and Transportation Management System (TMS). These platform elements can be deployed alone or together through a license or SaaS delivery model to form an end-to-end, web-based software suite that integrates the entire order life cycle with visibility across business units, distribution channels and trading partners―all while enabling the client to have complete control of their online brand. Combining its technology with a comprehensive array of eMarketing, customer support and IT professional services along with “anytime, anywhere” order fulfillment through its FlexNet warehouse network, Jagged Peak offers a rare and uniquely holistic approach to eCommerce. Jagged Peak’s blue chip client roster includes numerous global consumer brand companies. For more information, please visit http://www.jaggedpeak.com.