Eric and Robin Gagnon
Third-generation owners coming of age are seeking new opportunities and spinning legacy franchise brands into the marketplace
Savannah, GA (PRWEB) October 31, 2013
The 2013 IBBA national conference theme is “Ready, Set, Grow!” and features a lineup of experts across the country presenting educational workshops for business brokers. The Restaurant Brokers are presenting a seminar entitled Franchise Opportunities: 2013 and Beyond on November 22.
The International Business Brokers Association (IBBA) is the largest international non-profit association operating exclusively for people and firms engaged in business brokerage and mergers and acquisitions. This association provides business brokers education, conferences, professional designations, and networking opportunities. Formed in 1983, the IBBA has almost 1,000 business intermediaries across the world.
Restaurant brokers Eric and Robin Gagnon chose to spotlight franchises in their workshop based on the conference theme. According to Robin Gagnon, “Franchise re-sales are poised to explode in the coming years. This area represents a huge growth opportunity and untapped revenue stream for business brokers.” Eric Gagnon agrees saying, “Research indicates that third-generation owners coming of age are seeking new opportunities and spinning legacy franchise brands into the marketplace. That creates an untapped sales funnel for business brokers.”
During the 90 minute interactive session, the duo will share their secrets for specializing in this sales model as a business broker. They will discuss the expertise and skills needed for re-sales and negotiations along with ideas for positioning your firm with franchisors as their re-seller of choice. The pair will also answer the question of whether or not operators should specialize.
A long term member of the IBBA and past President of the Georgia Association of Business Brokers (GABB), Eric Gagnon has seen many changes in the business brokerage landscape. “Business brokerage has evolved dramatically over the past decade since we launched our firm. Specialization, advanced skills, and heavy reliance on technology are just some of the differences between this job in the nineties and today. I believe we can all continue to learn and keep improving which is why we welcome the chance to speak at this year’s national event. We are dedicated to this industry and want to see continued growth for all brokers.”
Specialists in franchising, We Sell Restaurants began licensing their own unique brand of success in 2012. They are members of the International Franchise Association and will be serving on a panel at that group’s annual convention in 2014. Franchisees of the We Sell Restaurants brand operate units in Florida, Tennessee and Colorado. Corporate operations and sales take place around the country from their headquarters in Atlanta Georgia.
Eric and Robin Gagnon are the founders of We Sell Restaurants and experts in the industry. In addition to speaking engagements, they are the authors of Appetite for Acquisition, a guidebook to buying restaurants that was named Best of 2012 by Small Business Book Awards. They also host a national radio show broadcast from Atlanta and rebroadcast via iTunes weekly.
About We Sell Restaurants
We Sell Restaurants is the undisputed leader in the sale of privately held restaurants. Our name says it all! We Sell Restaurants. Found online at wesellrestaurants.com, the restaurant brokerage firm focuses on powerhouse marketing, a systemic sales approach, their proprietary Broker's Operating and Sales System (B.O.S.S. ©) and unmatched professionalism.