(PRWEB) November 01, 2013
According to the official announcement the new platform feature, already available for all Epom Enterprise clients, allows assigning a range of specific settings and rules for different types of users, not only publishers and advertisers, but also particular actions among the ad network staff, including ad ops, traffic demand managers, etc. Limitations can be applied to any activities and by any account owners’ preferences, including an ability to view, create, update, delete and manage ad campaigns and inventory.
Role and Permission Management comes with four predefined roles for Epom users’ convenience. The Network Admin is an ad network’s administrator who configures permissions and roles system-wide, that is, can create custom roles and preferences for users of any kind. The Network User is a predefined role for users who are involved in an ad network and work with publishers and advertisers. At the same time, the Network Publisher account allows managing permissions for publishers, including ad inventory management, a range of available types of placements and invocation codes, pre-targeting options, etc. The Network Advertiser enables permission management for advertisers, correspondingly: self-serve options, targeting, capping, action tracking, banner types and ad unit management.
“I strongly believe Roles and Permissions Management is one of the most advantageous features of Epom Enterprise. The clients can divide all users (external and in-house) into groups and apply dynamic roles for each of them. Whereas an ad network wouldn’t, perhaps, allow new advertisers to set up and configure ad campaign peculiarities, the trusted partners will, obviously, require such an option. Epom Roles and Permissions Management, actually, provides all tools for the easy setup of varied users or roles for different account users," said Anton Ruin, CEO at Epom.
Established in 2010, Epom develops ad serving and ad management solutions for publishers, multi-site content networks, ad networks, and advertisers.
Epom enables its users to run display, video, mobile ads in one place thus saving time, resources and bringing more profit. Epom is massively scalable platform suitable for any impressions volume that needs to be served.
For more information, visit http://epom.com.