Westport, CT (PRWEB) October 31, 2013
The shift to Cloud and the Boundary-free Enterprise™ model of business and IT management demands substantial, practically fundamental, changes in the ways that independent software vendors (ISVs) organize, operate and manage themselves as businesses. A new strategic report by Saugatuck Technology provides ISVs not only with insight into the most critical business transitions that ISVs must manage, but also delivers guidance in the form of Best Practices developed over years of real-world ISV Cloud experiences.
The 20-page report, Transitioning to Cloud Business: Best Practices for ISVs, summarizes Saugatuck’s work with hundreds of ISVs in managing the challenges of initial transition to Cloud-driven/Cloud-first business, but also the challenges that emerge over time, as competition and technologies rapidly evolve.
“The technical aspects of ISV transition to the Cloud are often fairly well understood – even if the roadmap for success may take some time. What is less understood, and more dangerous for ISVs, are the changes required in other areas of the business that are typically much deeper and harder to execute, and often entail much more risk,” stated Saugatuck VP and Distinguished Analyst Mike West, lead author of the report.
“The growing and changing shifts in acquisition of business and IT resources is transforming IT provision and use. This transformation changes how software providers see, work with, and manage their customers, and how these providers and their partners must work together,” added Saugatuck founder and CEO Bill McNee, another of the report’s authors.
Available to research clients of Saugatuck Technology via Saugatuck’s website, this report provides guidance to ISVs in transition not just to the Cloud, but to the emergent and necessary new ways of doing business, new requirements from customers and partners, and new opportunities that enable significant reward, and related potential risk. This report shares not only Saugatuck’s analysis of key market shifts, and the key challenges faced by ISVs in these transitions, but also provides ISVs with critical success factors and best practices from more than seven years of Saugatuck Technology research and business consulting with a diverse range of software providers around the world.
Readers of this report will learn the key challenges and best practices across six critical ISV Cloud transition areas:
- Sales and Marketing
- Partnering and Alliances
- Organization and Culture
Subscribers to Saugatuck’s Continuous Research Services (CRS) can download the report (1282CIO) after signing in to their accounts here (http://bit.ly/1gcNXce). Non-subscribers can purchase the report here (http://bit.ly/17t7BOM).
About Saugatuck Technology
Saugatuck Technology, Inc., provides subscription research and management consulting services focused on the key market trends and disruptive technologies driving change in enterprise IT, including Software-as-a-Service (SaaS), Cloud Infrastructure, Social Computing, Mobility and Advanced Analytics, among others. Founded in 1999, Saugatuck is headquartered in Westport, CT, with offices in Falmouth, MA, Santa Clara, CA and in Frankfurt, Germany. For more information, please visit http://www.saugatucktechnology.com or call +1.203.454.3900.