Columbus, Ohio (PRWEB) November 04, 2013
Columbus, Ohio based ZoopShop, Inc. announced successfully piloting its innovative social commerce solution and securing Tervis as a customer.
“We’re excited to work with a great brand like Tervis and demonstrate the value of offering products and checkout within a fan’s Facebook Newsfeed,” said Ben Lagemann, CEO of ZoopShop, Inc.
“ZoopShop exceeded expectations in all aspects of the pilot campaign. We’re excited to continue leading the industry by bringing social commerce to our fans across all of our product lines in 2014,” commented Harper Bean, Tervis eCommerce Marketing Manager.
The ZoopShop platform provides an affordable ecommerce solution with powerful features that enables clients to quickly create and ‘post’ shops to their fan page and social networks. Fans and followers can engage, shop and purchase right from their newsfeed using ZoopShop's integrated shopping cart features. For the Tervis pilot, ZoopShop promoted five products on Facebook’s Newsfeed, generating strong social traffic, sales lift and detailed analytics for both social and ecommerce performance.
“In addition to driving customer traffic to an ecommerce site, retailers can now place shops wherever they have customer traffic,” said Ben Lagemann, CEO of ZoopShop, Inc. Companies that have invested in building followers and fans on social media can now target social users and generate sales immediately. “Users can shop and transact through the “Buy Now” button, without app installs, logins or granting permissions. Not only can they transact, but they can also engage socially or share shops across their own social network to other potential customers.”
“We believe social commerce is maturing and is ready for prime time with the creation of ZoopShop. Now merchants can engage and transact directly within social networks to leverage past social investments, build new sales channels and acquire new customers,” noted John Ziegler, VP Sales of ZoopShop.
About ZoopShop
ZoopShop's industry leading ecommerce platform enables sellers to quickly create and post shops into Facebook’s Newsfeed, no IT skills needed. The ZoopShop platform enables merchants to directly transact with fans and drive real financial returns from social. For additional information about ZoopShop, please call 614-329-3546, email ben(at)zoopshop(dot)com, visit at http://www.zoopshop.com, like us at facebook.com/zoopshop or follow @zoopshop.
About Tervis
Tervis has been making fabulously fun, insulated drinkware right here in America since 1946. Tervis products keep hot drinks hot and cold drinks cold, are microwave, dishwasher and freezer safe, reduce condensation, have a lifetime guarantee, and can be personalized for any hobby or interest. In fact, Tervis has thousands of designs to choose from, including license agreements with some of the world's most beloved brands and sports teams. Tervis is more than drinkware; it's a lifestyle that's truly an everyday, on-the-go way to express yourself. Tervis products are available at tervis.com, Tervis company stores, and thousands of retailers nationwide. For customer information, please call 866-TUMBLER, or visit us at on Facebook: TervisTumblerCo, and Twitter @tervistumbler. The Tervis factory and headquarter is located at 201 Triple Diamond Blvd., North Venice, Florida, 34275.