Brits Found To Be Just as Guilty as Shops for Premature Christmas Preparations

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We all mutter a little moan and a groan when we see our local supermarket stocking mince pies in September, or notice that the house down the street has their Christmas lights up before it’s even Bonfire night, yet how guilty are Brits really of a little premature Christmas preparation. TopCashback.co.uk reveals the stats.

Early Christmas Preparations in numbers

Over half of Brits have already bought a Christmas present

•    Over half (53%) of Brits have already bought a Christmas present

  •     More than a quarter (27%) of Brits start saving for Christmas before the month of September
  •     Almost a quarter (23%) of Brits pre-order their Christmas dinner in advance
  •     More than three quarters (76%) of Brits shop for presents first in preparation for Christmas whilst just 11% have ‘organising Christmas get-togethers’, at the top of their to-do list

The survey results are broken down in the ‘Early Christmas Preparations…in numbers’ info-graphic.

Case studies are available to talk about their early Christmas preparations.

Notes to Editors

  •     Survey results based on a survey of 1,458 responses

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For information about TopCashback.co.uk, interviews, comments, consumer spending patterns insight and access to 100s of consumer case studies, please contact press(at)topcashback(dot)co(dot)uk or call Francesca Williamson or Lindsey Casey on 020 3489 6464.

About TopCashback (http://www.topcashback.co.uk)

TopCashback.co.uk, the UK's most generous cashback site, passes up to 105% of the commission rate that retailers pay it - to advertise their products and services – back to its members. The site has more than 3 million members, which is more than double the amount of members in the last two years alone.

TopCashback includes more than 4,000 merchants, from high street big names to smaller, niche online sellers. £3 million cashback is earned by TopCashback’s members each month, with £600 million worth of transactions passing through it each year. Consumers effectively get, on average, a 7% discount on each transaction they make simply by clicking through to their chosen retailer via TopCashback.co.uk, instead of going to the retailer’s website directly.

TopCashback also provides consumers with discount codes and vouchers, which can be used in conjunction with earning cashback. In 2012 it launched seven product-comparison tools, covering credit cards and insurance policies, which uniquely find the cheapest, and most appropriate, products for consumers’ needs while paying the commission rate to the individual as a cashback rebate on top.

In January 2013 TopCashback was the first cashback site to provide consumers with access to money-saving services through mobile phone camera technology with its ‘Snap & Save’ service, which gives shoppers cashback on in-store purchases.

In June 2013 TopCashback launched ‘TopCashback Plus’, which enables members to get the very best, unrivalled rewards from their shopping. Plus members receive 105% cashback on all purchases and fast-track customer service in addition to a host of other features. The ‘TopCashback Classic’ free service is still available to members inclusive of all its original benefits.

TopCashback.co.uk was named Britain’s 35th fastest growing private company in The Sunday Times Virgin Fast Track 100, in December 2012. In 2011 it ranked fifth in the league.

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Francesca Williamson/ Lindsey Casey
TopCashBack
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