Agent Link Interviews Key Players in Fixed Annuity Market at NAFA IMO Summit

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Agent Link, a full-service marketing and public relations firm serving insurance marketers and insurance agents, visited the fifth annual NAFA IMO Summit in Aspen to gather video footage and network amongst key players in the fixed annuity market.

Taking video from the 2013 NAFA IMO Summit and our members, attendees and sponsors will be an invaluable resource to us going forward across a number of initiatives.

A record number of IMO agents, advisors, carrier representatives and industry vendors made the trek up to the St. Regis Resort in Aspen, Colorado for the fifth annual NAFA IMO Summit from October 16 through October 18, 2013. Among them were three members of the Agent Link team.

Founded in 1998 and headquartered in Washington D.C., the National Association of Fixed Annuities is exclusively dedicated to promoting the awareness and understanding of fixed income and deferred annuities through the education of policymakers, journalists, consumers and other industry players about the benefits of fixed annuities.

This premier IMO Summit event, held annually for IMOs and the independent channel exclusively, is meant to address universal needs and concerns within the industry. In addition to a series of expos, committee meetings and general networking sessions, the IMO Summit offered attendees more than eight educational presentations covering issues relevant to the insurance and annuities industry like accountability legislation, compliance, risk management and social media.

The Agent Link team highlighted their strong networking presence at the conference by conducting more than 25 video interviews with NAFA members and other authorities in the fixed annuity marketplace. Posing a recurring series of questions to a wide range of interviewees, the Agent Link team set out to find common denominators in the fixed annuity industry. The results will go towards an ambitious video project currently in the works.

“I’m really excited about this video project,” said Agent Link President Senia Gramajo, “It will give NAFA and the market some great exposure as well as allow insurance agents and advisors a chance to research the IMO and annuity options that are out there.”

"NAFA thanks Agent Link for providing such a valuable service,” said NAFA’s Director of Government Affairs and Communications W. Scott Hinds, “ Taking video from the 2013 NAFA IMO Summit and our members, attendees and sponsors will be an invaluable resource to us going forward across a number of initiatives."

With a unique multimedia approach that’s designed to increase interactivity and boost awareness about fixed annuities and the insurance industry as a whole, Agent Link aims to become a fixture at future NAFA conferences. The four-year-old company, already one of the foremost leaders in its industry, has similar plans for other national conferences, including NAILBA in Dallas, later this year.

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About Agent Link

Agent Link is a full-service insurance marketing and consulting firm serving IMOs, FMOs, MGAs, insurance carriers, industry vendors, and insurance agents. Using market research and with a team of experienced professionals, Agent Link offers a wide range of services and specializes in helping clients with their insurance agent recruitment through email marketing to insurance agents, direct marketing to insurance agents, and telemarketing to insurance agents. The company also provides life insurance agent lists, annuity insurance agent lists, and health insurance agent lists. Agent Link has stood out for its cross-marketing campaigns integrating high-powered multimedia channels to deliver high-quality leads tailored to their clients’ needs so they can recruit quality agents. For more information, visit http://www.agentlinkmarketing.com.

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