AutoSoft, Inc. Appoints New Sales Vice President

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DMS Industry Veteran Tapped to Deploy New National Sales Strategy

AutoSoft, Inc.,, a leading automotive dealership management systems software provider with nearly 2,000 dealership customers across U.S. and Canada, announced today the appointment of Steve Gilbert as Vice President of Sales. Just prior to joining AutoSoft, Gilbert held a sales leadership position at The Standard Register Co.

This appointment comes on the heels of AutoSoft’s recent decision to change its sales model from using independent sales representatives to distributing its software through a direct customer relationship model. Gilbert’s initial focus will be on building the new, nation-wide sales organization.

“Steve is a passionate, driven, sales leader with great experience building world-class teams to sell software and services to automotive dealerships, while also developing strong customer relationships,” stated Bryce Veon, President of AutoSoft. “We want the industry to know that AutoSoft is poised for growth. Steve’s level of expertise is the right match to lead AutoSoft’s direct sales model and to play an integral role in executing our new customer-focused direction.”

Gilbert brings a wealth of industry knowledge and long history of automotive retail software experience having spent more than twenty years at The Reynolds & Reynolds Company.

“I welcome the opportunity to develop AutoSoft’s new sales organization,” Gilbert noted. “AutoSoft’s twenty-five year history of being easy to do business with and a focus on customer needs, have been the foundation of their success. It’s exciting to contribute to the company’s growth by continuing to provide high-value dealership solutions and best in class support, delivered by an experienced team.”

About AutoSoft, Inc.
AutoSoft Inc. is the leading dealership management solutions provider for small to mid-sized automotive dealers. Celebrating twenty-five years of serving the needs of auto retailers, AutoSoft has an established customer base of nearly 2,000 dealerships in the U.S. and Canada. AutoSoft is committed to delivering customer service and support that result in efficiency and profitability for dealerships. For more information about AutoSoft, call 724-609-6216, email marketing(at)autosoft-asi(dot)com or visit the web site at

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Leah Brenner
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