Dallas, Texas (PRWEB) November 01, 2013
NFL and Dallas Cowboys beat Writer Matt Thornton has hired publicist KateOGroup led by President Kate Lynch to develop the http://www.mattscowboys.com brand, drive publicity, and enhance the team’s social media end user engagement, effective Friday November 1st, 2013.
Thornton is a member of the Professional Football Writers Association and covers the Dallas Cowboys as a Staff Writer for TheLandryHat.com. He has also served as a business writer for 15 years, was the week 6 NBC Sports Sunday Night Football @SNFonNBC Fan of the Week 2013, and he is currently working on a NFL Pro Bowl Challenge campaign advocating Dallas Cowboys Defensive End DeMarcus Ware in partnership with Procter & Gamble and Taylor Global, Inc.
"MattsCowboys has a fresh, unique approach to the NFL and I’m thrilled to be a part of building this exciting brand and expanding its reach. Working on such a passion filled project is inspiring and I’m excited to see where we can take MattsCowboys," said Lynch.
"I've known and worked with Kate for several years. She's got a great reputation and embodies the http://www.MattsCowboys.com spirit and I'm extremely pleased to announce that she's representing us. KateOGroup has a fantastic team of publicity, author development and marketing professionals. Together, we’ll be unstoppable in breaking new ground providing the best information about the Dallas Cowboys and the NFL," said Matt Thornton.
Congratulate Kate Lynch kate(at)kateogroup(dot)com, @KateOGroup or http://www.facebook.com/KateOGroup.
Follow Matt Thornton on Twitter @MattsCowboys or
Like Matt Thornton on FaceBook http://www.facebook.com/mattscowboys