Powers the #GivingTuesday Campaigns Behind Dozens of Non-profits This Holiday Season

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This holiday season, non-profits will be utilizing the Crowdvance platform to run their #GivingTuesday campaigns so that donors can unlock free gift cards from nationally-recognized brands in exchange for a small contribution.

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This #GivingTuesday, non-profits will run fundraising campaigns on Crowdvance, a free platform that non-profits and the communities behind them use to run more effective peer-to-peer fundraising campaigns by offering gift cards as a reward for donations.

Non-profits like LIFT DC, Animal Place, Coaching For Change, Nurse-Family Partnership, and dozens more will take advantage of the momentum generated from the #GivingTuesday by powering their campaigns with Crowdvance. This allows them to take Black Friday and Cyber Monday's consumer savings and add the altruistic energy of #GivingTuesday to create five days of giving.

Donors who choose to give will get rewarded with free gift cards to brands like ScoreBig, Hulu+,, and Walgreens Photo while non-profits will be able to tap into a much larger group of donors who come to claim the reward, but stay because they like the cause.

#GivingTuesday is a movement to create a national day of giving on the Tuesday following Thanksgiving, Black Friday, and Cyber Monday. New York’s 92nd Street Y was the catalyst and incubator for #GivingTuesday, bringing the expertise of 139 years of community-management to the project and giving the movement a home. The United Nations Foundation joined as partners, bringing their strategic and communications clout to the project. The day is meant to celebrate and encourage charitable activities that support non-profit organizations.

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Dylan Fox
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