London, United Kingdom (PRWEB) November 08, 2013
Eight K™ (http://www.8k-snowboardandski.com) the European developer, designer, and marketer of premium quality sportswear that specializes in snowboarding and skiing clothing and accessories, appears poised to move into the U.S. market in early 2014.
A hidden treasure in the US market, Eight K™ has been successful in the mountain wear space in Europe, and the company has recently unveiled an inventory of new skiing and snowboarding clothing and gear that seems to be destined for the North American consumer. The company plans to introduce a limited mountain wear collection in the US by Q2 2014 in anticipation of introducing its 2015 winter collection early next fall.
The brand is all about the highest quality performance products for snowboarding, skiing and alpine climbing. Eight K™ is built on a passion for sports, mountains, and an outdoor lifestyle with an unquestionable European style.
Eight K™ products are engineered with the most technologically advanced materials; The most rugged, breathable, windproof, and waterproof fabrics, extensively proven in the field for skiing, snowboarding, hiking, trekking, alpine climbing, or just enjoying the great outdoors.
“We love designing and creating ever better solutions to what nature throws our way,” says Royal Monegasque Princely Family Member and co-founder Melanie-Antoinette de Massy. “This is what drives us.”
Eight K™ further cements its position as one of the few Skiing and Snowboarding clothing and gear brands that caters to consumers who want European style and value, without compromising on quality.
As consumers are increasingly turning to "niche" brands like Eight K™ for unique items for themselves, there hasn't been an affordable innovative European mountain wear brand in the market until now. Eight K™ products are currently available online at http://www.8k-snowboardandski.com.
About Eight K™
Eight K™ is a European developer, designer, and marketer of premium-quality sportswear, gear and lifestyle products. The brand name was inspired by the 14 independent mountains on Earth that are more than 8,000 meters high above sea level and the extreme environmental influences on their products. Eight K™ designs and markets high quality technical mountain wear such as snowboarding and skiing clothing, gloves and mitts, expedition bags, snowboards, snow goggles and much more. For more information, please visit http://www.8k-snowboardandski.com.