I didn’t want to sacrifice safety and the environment to satisfy my beauty curiosity, so it was a no-brainer for me to launch Untoxicating Beauty.
Albuquerque, NM. (PRWEB) November 08, 2013
A new green beauty experience, Untoxicating Beauty, is the first company to offer hand-picked organic and eco-skincare and makeup from boutique brands in a popular subscription box format. The Untoxicating Beauty Box™ arrives monthly and is curated exclusively from boutique brands and products, many handmade, in the USA. The brand offers not only a luxurious organic beauty experience, but also serves as a source of inspiration for strong, savvy women.
Founder and CEO Jessica Eaves Mathews spent a full year of planning, product testing, and brand design to craft the ultimate green beauty experience.
“I love the idea of trying out new products in the comfort of my own home, but I found that there wasn’t a current source of organic, eco-friendly beauty products available in a curated, fun monthly format;” said Mathews. “I didn’t want to sacrifice safety and the environment to satisfy my beauty curiosity, so it was a no-brainer for me to launch Untoxicating Beauty."
Mathews, an intellectual property and business attorney, has launched a number of startups over her career, including a fashion golf clothing line for women, legal information services, and a women’s networking group. “I am in my zone when I am launching new ideas, and love to assist and highlight other women entrepreneurs as part of each and every one of my companies. Untoxicating Beauty allows me to not only assist women in feeling beautiful and healthy, but also highlight stunning, innovative beauty and skincare products made here in USA that are natural and safe for every women’s skin,” said Mathews.
Each monthly box will highlight a woman entrepreneur and her brand and products. The first box will highlight Om Aroma skincare products, owned by Angela Jia Kim of New York City. “Angela’s products are yummy, organic, and Angela herself is a wonderful representation of the women in the entrepreneur space in this country. Savvy, successful, and building a conscientious business she loves,” Mathews notes.
Untoxicating Beauty is planning a November 30th launch for the box, with early bird pre-launch membership specials available at their website, http://www.untoxicatingbeauty.com.