The Lodge at Pine Cove Defies Tourism Industry Trend with 5 Years of 20% Growth

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Defying Ontario tourism industry trends, The Lodge at Pine Cove (http://www.frenchriver.com), an upscale Ontario wilderness lodge on the scenic French River that specializes in outdoor adventure vacations, reports its fifth straight year of 20% plus growth.

Our continued success at The Lodge at Pine Cove is due, in large part, to knowing who our customers are and what they want from their vacation, and then doing our best to provide it.

The Ontario travel and tourism industry has changed dramatically over the last several years. Shifting demographics, a struggling economy, increased competition from sun and sand destinations, and a more discriminating consumer with higher expectations, are all factors that have contributed to lower revenues for some Ontario resorts. Defying Ontario tourism industry trends, The Lodge at Pine Cove (http://www.frenchriver.com), reports its fifth straight year of 20% plus growth. Located on the historic French River, The Lodge at Pine Cove is an upscale Ontario wilderness lodge that specializes in romantic getaways, outdoor adventure packages, speciality workshop retreats, weddings, kayaking, hiking and canoeing Ranked by TripAdvisor as the top lodge in Ontario, this truly unique Ontario resort offers superior waterfront accommodations in tastefully decorated private cottages, a multitude of recreational activities, fine dining and the unspoilt natural beauty of the French River landscape.

Over the last five years, The Lodge at Pine Cove has reinvented itself to appeal to today’s more knowledgeable and discerning consumer by offering eco-friendly/soft adventure vacations, outdoor activities-based vacations and peace, beauty and quiet with a taste of luxury. The Lodge’s management has successfully addressed the challenge of attracting a more sophisticated consumer by offering a variety of distinctive vacation experiences and providing a level of service that satisfies their customers’ higher expectations. Paying close attention to the comments and suggestions of their guests, they are continually fine-tuning the lodge by upgrading and augmenting the facilities and creating the specialty activities and event packages that appeal to their clientel. Kayaking, canoeing, hiking, swimming, picnicking and fishing are high on the list of activities

"When we started to redevelop The Lodge at Pine Cove several years ago, our goal was to make it the finest wilderness adventure lodge in Ontario," says owner Alex Strachan. "We understood from the start, that to be successful, we had to offer a very distinctive and specialized product that would appeal to that segment of the market looking for a packaged wilderness experience coupled with high quality accommodations and services. The Lodge at Pine Cove’s location, with 2,600 feet on the scenic French River in the wilds of Rainbow County, is ideally suited for eco-tourism and soft adventure vacations. Nature-based tourism is an extremely popular trend right now, especially with couples and seniors; the fasting growing segment of Ontario’s tourism market. Our continued success at The Lodge at Pine Cove is due, in large part, to knowing who our customers are and what they want from their vacation, and then doing our best to provide it," explains Strachan.

About The Lodge at Pine Cove:
One of Ontario’s finest lodges according to TripAdvisor, The Lodge at Pine Cove on the historic French River is the perfect Ontario resort for romantic couples’ getaways, kayakers, canoeists, hikers and families who wish their children to experience the peace and beauty of the Canadian Shield resort weddings and corporate retreats. Surrounded by pristine wilderness, The Lodge’s stylish, luxurious, yet simple waterfront cottages boast handcrafted furnishings and screened porches overlooking the water. Located in one of Ontario’s premier eco/adventure regions, The Lodge at Pine Cove offers peace and beauty, recreational activities, outdoor adventure packages and upscale dining. Call 705- 898-2500 to book your Ontario resort getaway at The Lodge at Pine Cove or visit http://www.frenchriver.com for more information.

Contact Information:
Nicola Ross – Program Director
The Lodge at Pine Cove
PO Box 91
Noelville ON P0M 2N0
705-898-2500
Info(at)frenchriver(dot)com
http://www.frenchriver.com

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Nicola Ross – Program Director
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