"We were able to offer patrons discounts and other incentives to drive traffic while also reducing energy usage..." - Tom Sacco, President of HSD
New Haven, CT (PRWEB) November 11, 2013
Spot On Networks, LLC (“SON”) and Home Style Dining, LLC (“HSD”), owner of the Ponderosa chain of restaurants, today announced an agreement to implement SON’s WiFiPlus+® services at all of the HSD owned and operated restaurants. WiFiPlus+® helps restaurants control energy costs, offer secure WiFi service and market directly to restaurant patrons.
“During the pilot project we increased the acquisition of customer contact data by nearly tenfold. We were able to offer patrons discounts and other incentives to drive traffic while also reducing energy usage across a number of different heavy use appliances, which offset the cost of offering our guests free WiFi,” according to Tom Sacco, President of HSD.
In addition to reduced energy usage on many of the appliances used for food preparation and food service, some maintenance issues were pinpointed. Andy Short, Director of Information Technology for HSD, reported that “the WiFiPlus+® monitoring indicated excess usage of units such as the walk-in cooler. Upon investigation, we found that the gasket had worn out causing the unit to continuously cycle during periods of non-use. We could have had a substantial amount of food spoilage had we not found this early.”
“UserSafe® WiFi is a secure service that protects the user from data theft, hacking and spoofing and enables a venue owner to offer a service with confidence that customers will be protected,” said Dick Sherwin, Chief Executive Officer of Spot On Networks.
The Ponderosa restaurants that are owned and operated by HSD will all be outfitted with WiFiPlus+® considering the benefits experienced by the restaurant involved in the pilot project. The increase in customers visiting the restaurant as a result of having secure WiFi available coupled with the marketing approach, and the reduced energy usage due to the energy monitoring and control, is a win-win situation for the Ponderosa chain.
About Spot On Networks, LLC: Spot On Networks is the largest Wireless Internet Service Provider to the multifamily industry. In addition to offering managed Wi-Fi services to the multifamily, hospitality and commercial industries, Spot On Networks has a range of wireless services including CellBoostTM, a cell coverage enhancement service, and WiFiPlus+®, its wireless backbone integrated with energy management, building automation and security monitoring.
About Home Style Dining, LLC: Homestyle Dining LLC, doing business as Ponderosa Steak House, operates and franchises over 200 Bonanza and Ponderosa steakhouses in the United States, Canada, Puerto Rico, the United Arab Emirates, Qatar, Bahrain, Jordan, and Taiwan. The company offers flame-grilled steaks, chicken and seafood, cold salads, baked bread, vegetables, fried chicken, desserts, chopped steaks, seafood platters, sirloin and fried shrimps, sirloin tips, grilled chicken, grilled salmon, cheeseburgers, chicken sandwiches, baked tilapias, chicken strips, fried shrimps, and buttered mushrooms. Ponderosa was ranked number 1 in Service as reported in Nation’s Restaurant News “Consumer Picks” Survey for the Buffet/Steak Category.