DirectRooms Adds TripAdvisor Guest Reviews

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DirectRooms now includes TripAdvisor hotel reviews to its site providing guests with more information for booking a hotel room through its traveler reviews. The integration of TripAdvisor reviews complements DirectRooms current metasearch reviews collected from multiple booking sites.

Gauging user feedback is important to our growth and expansion in this very competitive industry. By giving our customers more useful information when booking a hotel room is added value for everyone.

DirectRooms.com, one of the leading independent hotel booking comparison sites has added TripAdvisor guest reviews to its inventory of over 200,000 worldwide hotels.

More information from verified reviews gives guests a more informed choice before booking a hotel room.

TripAdvisor reviews will also be used in the DirectRooms.com “Real Deals” algorithm to rank hotels within the search results to ensure customers see the best hotels and room deals. The term known as "fishing out" the Real Deals is another unique feature found on DirectRooms.com.

“We are thrilled to add TripAdvisor to our current metasearch of collected reviews,” said Alex Lotz, Managing Director of DirectRooms.com.

“Gauging user feedback is important to our growth and expansion in this very competitive industry. By giving our customers more useful information when booking a hotel room is added value for everyone,” added Lotz.

Guest reviews, comments and scores have become a key element and decision maker when booking a hotel room. Users at DirectRooms.com will also benefit from its just released proprietary interactive mapping technology with the most accurate search and find functionality.

U.S. based TripAdvisor is the most popular and largest travel information site in the world, with over 30 million members and 100 million reviews of hotels, restaurants, and attractions. The integration of TripAdvisor to the DirectRooms.com site adds a wealth of information and opinions based on guests previous hotel stays.

About DirectRooms.com

DirectRooms is an independent global hotel price comparison website based in Asia and operating online since 2000. Providing customers unbiased and real deals on over 213,000 hotels worldwide, by comparing prices from more than 270 hotel booking sites, in one easy search.

For further information please contact Lek Boonlert:

Email: lek(at)directrooms(dot)com
Tel: + 66 (0)76 241 145

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Lek Boonlert
@DirectRooms
since: 10/2009
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