We want to give our customers more value by giving them access to our certified digital marketers, ad specialists, and creative team as well as our marketing software.
Loveland, Colorado (PRWEB) November 13, 2013
Marketing software has been the industry standard for small business digital marketing. These “software as a service” companies, or SaaS companies, are popping up all over in the digital marketing world. Online marketing agency Madwire Media is improving that business model by taking it one step further in 2014.
“We felt the SaaS model was lacking an important element,” said Madwire Media co-founder JB Kellogg. “We want to give our customers more value by giving them access to our certified digital marketers, ad specialists, and creative team as well as our marketing software.”
Kellogg said that most digital marketing software left customers having to figure out the world of online marketing themselves. This often led to hours to time spent developing strategies, signing up with more third party companies for help, and managing many areas of their marketing themselves. It wasn’t a fun, cheap, or effective means of digital marketing and the Madwire team knew they could do better.
They’ve coined their new digital marketing model the Software and Service Hybrid, or SaSH. When their new software package launches in 2014, it will be the most powerful digital marketing software available for businesses today, integrating all of the major marketing channels. It also gives user access to the Madwire Media marketing team, who will help them leverage the software to the greatest benefit to the user’s company.
“We know this will forge a new path in digital marketing that others will start to follow,” said Kellogg. “We intend to do it first, and do it best.”
The company will be rolling out the first phase of their new Software and Service Hybrid model in early 2014 with an update to their current cloud-based website software, UXi™ with a larger software release happening later in the year. For more information, visit http://www.madwiremedia.com.
About Madwire Media
Madwire Media is a 360° inbound digital marketing and design firm in Loveland, Colorado, offering innovative marketing technologies for small businesses with a global reach. Madwire was founded in 2009 and has grown exponentially since its founding. For more information about Madwire Media and its innovative marketing solutions, please visit http://www.madwiremedia.com.