MarkMonitor Signs the .UNO Registry-Registrar Agreement With Dot Latin LLC

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.UNO is the first global web extension dedicated to Spanish-speaking businesses, consumers and individuals online.

.UNO

'The Internet namespace will change dramatically with the introduction of the new gTLDs and .UNO is poised to be one of the early movers in this evolving ecosystem,' says Matt Serlin, Vice President, Domain Operations for MarkMonitor.

Dot Latin LLC announced today that MarkMonitor®, the world leader in enterprise brand protection and part of Thomson Reuters, has signed the Registry-Registrar Agreement for the .UNO domain extension specifically designed to serve the Hispanic and Latino communities, worldwide. .UNO is the first global web extension dedicated to Spanish-speaking businesses, consumers and individuals online.

.UNO is the number one choice for Hispanics and Latinos. It’s short, memorable, easily recognizable, and offers cultural significance and relevance for this online community. .UNO stands out against all other Latin web names because it’s broader in scope and meaning, more dynamic, and simply hotter than any other web identity available today.

.UNO is one of the first new top level domains, out of over 1,500 applications for new domain extensions, to enter the global marketplace. .UNO will lead the tidal wave of new Internet addressing options that, beginning in 2014, will forever change the way we search and find destinations online. Culturally, community, and linguistically specific, .UNO will provide a unique opportunity for Hispanic and Latino web users to communicate and transact business together, in one space, online.

"After years of anticipation, MarkMonitor clients are now in the process of preparing for the launch of new gTLDs, and we are pleased to be offering registrations for .UNO," said Matt Serlin, Vice President, Domain Operations for MarkMonitor, part of Thomson Reuters. “The Internet namespace will change dramatically with the introduction of the new gTLDs and .UNO is poised to be one of the early movers in this evolving ecosystem.”

.UNO offers differentiation to Spanish-speaking businesses and entrepreneurs. It provides a voice and a platform for brands within a community environment which transcends geography and citizenship, and tells the world that this is the place to be.

“.UNO provides an opportunity for businesses, consumers and individuals to stand out in the Hispanic market and create a meaningful connection with 490 million Spanish-speaking people worldwide,” said Dot Latin LLC CEO, Shaul Jolles. “Hispanics will know that every site that ends with .UNO was made with them in mind; .UNO is a culturally relevant domain, easy to remember, and simple to connect."

Dot Latin will hold a .UNO launch party for an exclusive list of technology thought leaders, celebrities and trendsetters that will take place on November 19, 2013 in Buenos Aires, Argentina. The event will be a high-profile, star-studded party at Oasis Clubhouse; an exclusive ‘members only’ club. .UNO will be introduced in true Latin style, and MarkMonitor is excited to participate in the celebration.

About Dot Latin LLC

Founded in 2011, Dot Latin LLC was formed with the sole mission of providing services that actively support and improve the online experience for Spanish-speaking populations, worldwide. Through their creation and introduction of the .UNO top level domain, Dot Latin LLC provides businesses with a unique consumer relationship building opportunity by creating association through common language and cultural differentiation; while fostering increased consumer confidence from Hispanic and Latino consumers all over the globe. For more information about Dot Latin LLC, to find out how you can become a .UNO accredited registrar, or to find a list of accredited registrars where you can register for your .UNO domain name, please visit http://www.unodominio.com.

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Shaul Jolles
Dot Latin LLC
+1 (913) 375-8830
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Sarah Shipley
Shipley Communications
202 577 7141
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