With the holiday shopping season fast approaching, retailers will definitely want to get on board with remarketing."
Charlottesville, VA (PRWEB) November 19, 2013
According to the third edition of the Retargeting Barometer Report, remarketing (also known as "retargeting") is now very much a standard marketing practice, with 50 percent of respondents increasing budget for remarketing over the next six months. However, the report also revealed surprising gaps in how remarketing is currently being utilized to attract and convert customers.
During the upcoming Search Mojo webinar, "10 Killer Hacks for Remarketing Success," Account Managers Sarah Wyland and Scott Garrett will demonstrate creative applications for remarketing to improve conversion success. The webinar will be held on November 21, 2013 at 2 p.m. ET, and marketers of all experience levels are encouraged to attend.
During the webinar, Wyland and Garrett will define remarketing and how it can be leveraged effectively for both business-to-consumer (B2C) and business-to-business (B2B) audiences.
"With the holiday shopping season fast approaching, retailers will definitely want to get on board with remarketing," said Wyland. "There are several tactics retailers can use to extend the reach of their online and offline offers. I’ll cover some specific examples during this webinar."
"Remarketing is not just for retailers either," said Garrett. "B2B companies can also incorporate remarketing campaigns for lead generation, and I'll be demonstrating how LinkedIn can be used to build niche, demographically-targeted remarketing lists."
To register for the webinar, go to http://www.search-mojo.com/remarketing.
About Search Mojo
Search Mojo specializes in search engine marketing, social media advertising, content marketing and analytics services. Founded in 2005, Search Mojo uses the latest information and techniques to help companies improve their conversions and lead generation through search and social tactics. Learn more about Search Mojo at http://www.search-mojo.com or read our blog, Search Marketing Sage, at blog.search-mojo.com.