Geo-location Scavenger Hunt Company Munzee Grows Charity Profits, Health Awareness

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Mobile Scavenger Hunt game company Munzee has experienced a surge in new player-customer engagement with the launch of a new Social Campaign geared at Men's Health and Charity sales.

Munzvember, a spin on the popular "No-Shave November" Men's Health campaign, is a current Social Campaign started November 1st, 2013 by the Allen, Texas company. Munzee offered its player-customer base customized virtual game-pieces for $1.00 (USD). These game-pieces will be used during the month of November, with all profits from game-piece sales going to Men's Health organizations worldwide. The sales of these game-pieces have been heavily promoted via social-marketing campaigns by the company, as well as customer W.O.M within the Munzee community. Sales of Munzvember virtual game pieces met an unprecedented $10,000 within the first seven days of sale (November 7th, 2013). The $10,000 profit has been donated to Men’s Health charities and Munzee will continue their Munzvember campaign through November 30th (announcing net profit and player participation results 1st quarter December).

Munzee player-game interactions have accelerated in growth via projects like Munzvember, with their “4x points day” (quadruple point scores) triggering an overwhelming 472.754 % increase in player activity worldwide. The company continues to pursue their Men's Health campaign for the month of November with continued campaigns to draw in a larger customer base. For company information visit:

http://www.munzee.com/about
http://www.facebook.com/munzeeinfo

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Rob Vardeman
Munzee
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