"We no longer have to fear the "ugly sweater," or dust collector gifts."
(PRWEB) November 27, 2013
It started with a dilemma. Co-founder Nick Rouhier was shopping for a 3 year anniversary gift for his wife Sara. He knew he wanted to buy her a purse….but which one? He found a few that fit his price point, and that he thought she would like. But what if he chose the wrong one? He wanted her to choose without giving her something that seemed thoughtless like a gift card.
From this situation, pickURgift.com was born. The solution to the problem? A “Reverse Wishlist” system where users doing the gift giving can compile a list of items they think the receiver would like, and let the receiver choose what they want.
PickURgift has a bookmarklet add on that allows gift givers to store gifts and categorize them on pages. The giver sends the gift to the receiver via email and then the gift giver is notified which gifts they have selected and is easily taken right back to where they found it to select the gift. Since the receiver can choose multiple gifts that they like, the element of surprise still remains, and this way the giver is assured that the gift will be loved.
“We no longer have to fear giving or receiving, the "ugly sweater", or the "dust collector gift" so many of us have gotten. With PickURgift now I can give Sara the perfect gift and be thoughtful about it,” Nick says.
This holiday season, PickURgift is excited to help families get the perfect gift for their loved ones. This site takes away the anxiety of choosing the exact gift, while still showing attentiveness. In the end, it’s a win-win situation for both parties; it’s the perfect gift giving solution.
PickURgift is owned and operated by RBMJ Inc. out of Yreka, CA. With help from co-founder Rick Swenson who provided the initial financial backing, they were eventually able to raise $300,000 in seed money. PickURgift went live in early May 2013 and has been improving ever since.
The problems with gift giving are not just a holiday phenomenon but a continual issue with birthdays, anniversaries, and holidays like Valentines day, Mother’s and Father’s day happen throughout the year. PickURgift answers the stress associated with gift giving occasion.
The company is looking forward to an increase of users this season and hope more people will discover the wonders of this site. In 2014, RBMJ Inc. hopes to raise their second round of seed money to continue to build on the platform they currently have. They hope to develop a mobile platform and possibly a widget that can be used directly from a merchant site and get away from the dependency of a browser add-on.
“The idea has turned into a complete gift giving tool and community,” Nick reflects. “Join our community today and start giving and receiving the gift of choice.”
To learn more about pickURgift, visit their website at http://www.pickurgift.com, or contact the UR Team by Email at firstname.lastname@example.org. By Mail @ 1501 S. Oregon St. Yreka, CA 96097