Johnson Hardwood Leverages Expertise and Offers Customers Manufacturing Services

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Johnson Hardwood is a manufacturer of premium hardwood flooring who sells direct to flooring dealers and distributors. Johnson Hardwood has decided to help their customers differentiate themselves by offering manufacturing services to assist in the production of their own custom product line.

Johnson Hardwood Lexington Series

Johnson Hardwood Lexington Series

Why wait for a flooring manufacturer to decide to make the product that you need only to find out the one color you’ve been looking for is left out of the mix? Just make the product yourself.

The hardwood flooring business, at the retail dealer level is very competitive. Making a flooring store stand out over the rest can be challenging. Johnson Hardwood is a manufacturer of premium hardwood flooring. Meaning, Johnson Hardwood takes extra steps to source lumber that is responsibly harvested and with unique grain patterns and colors. Unique products, popular wood species, and a variety of on trend colors are all necessary for floor dealers to have in their showrooms to stay in business. But to make flooring store stand out, there needs to be the standout product. The products that a customer can’t find any place else other than one store. Johnson Hardwood has decided to help their customers get a leg up on their competitors by establishing a Contract Production Division to assist customers in creating their own product lines.

“Our customers are very knowledgeable about the flooring industry,” says Veronica Ventimiglia, marketing manager for Johnson Hardwood. “Johnson Hardwood customers have a good idea of what products they need to make all the difference to their sales, so we’ve decided to help make that happen. Why wait for a flooring manufacturer to decide to make the product that you need only to find out the one color you’ve been looking for is left out of the mix? Just make the product yourself.” Johnson Hardwood will launch the Contract Production Division at the upcoming 2014 Surfaces convention held at Mandalay Bay in Las Vegas. By leveraging their manufacturing relationships, Johnson Hardwood will offer complete production management from sourcing to manufacturing to logistics. Flooring dealers and distributors who are interested in producing their own product lines will now have the opportunity to make it happen.

Johnson Hardwood is one of the leading manufacturers of premium hardwood flooring with distribution to the United States and Canada. We produce on-trend, high-demand flooring options by sourcing durable hardwood species from around the globe. Our products are recognized for their affordability and superior quality. Plus, we offer the highest standard of worry-free floors in the industry being CARB II and Lacey Act compliant. Each flooring plank is precision milled, hand crafted, and hand stained to produce an exquisite product. Johnson Hardwood floors are manufactured with the greatest care and backed by a warranty that assures complete satisfaction.

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Veronica Ventimiglia
@johnsonhardwood
since: 06/2009
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Johnson Hardwood
since: 10/2011
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