Bobby Berk's hip, minimalistic approach to modern design and clean aesthetic brings a stylish and youthful feel that speaks to comfort and luxury while offering urban appeal.
New York, NY (PRWEB) November 21, 2013
Bobby Berk Home, the trend-setting home furnishings and decor brand, announced today a new licensing partnership with global rug and accessories manufacturer, Surya. Three collections of rugs will debut in summer 2014, all featuring Bobby Berk Home’s signature mix of bold colors and modern design.
“Bobby Berk's energetic and inspired designs are a natural complement to Surya's existing product portfolio,” said Satya Tiwari, president, Surya. “His hip, minimalistic approach to modern design and clean aesthetic brings a stylish and youthful feel that speaks to comfort and luxury while offering urban appeal. We look forward to working with Bobby to bring his fresh and fashion-forward designs to our customers.”
Bobby Berk commented, “No one has the breadth that Surya has in terms of product, design, merchandising and marketing. They’re the best in the business and I’m thrilled to work with them.”
The licensing partnership will begin with a collection of area rugs, followed by the introduction of additional categories later in 2014.
Bobby Berk Home was founded in 2006 as an online shop and has grown to encompass brick and mortar locations in hip neighborhoods like New York’s SoHo, Midtown Miami and Los Angeles’ Helms Bakery design district.
For more on Bobby Berk Home, please visit http://www.BobbyBerkHome.com.
About Bobby Berk Home:
Bobby Berk Home is a definitive resource of affordable luxury for everything bed, bath and home. Since opening in 2006, BBH has emerged as a top source for beautiful modern furniture, accessories and décor via the discerning eye and impeccable style of founder Bobby Berk. At only 32, Berk has taken the world of modern design by storm online, and in his retail locations in New York City, Miami and Los Angeles.
The first BBH home furniture line is composed of upholstered sofas and sectionals, case goods, bedroom and dining room sets all designed and manufactured in the United States. The line is filled with fun shapes and colors and reflects Bobby’s goal of making everyone’s home a happy one.
Shop online at http://www.BobbyBerkHome.com.
With more than 35 years in the home fashion industry, Surya is a vertically integrated manufacturer of fashion-forward area rugs and home accessories known for its innovative approach to design and retail solutions. An expert at translating the latest trends in apparel and interior design across each of its product lines, Surya creates on-trend and highly relevant products that meet the needs of a variety of lifestyles and budgets. Thoughtfully crafted combinations of color, pattern and texture come together to create a full range of coordinating accessories that simplify the design process while fostering the creation of inspired living spaces that reflect individual style. Surya currently exhibits in Atlanta, Chicago, High Point, Las Vegas, New Delhi, New York, Toronto and Tupelo. To learn more, visit http://www.surya.com.