MediaMax Online Launches Social Buzz Media Monitoring

Real-time data analysis will provide customers with valuable insight into their industries.

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Our customers will have the ability to tap into a significant amount of social intelligence, and use that information to drive meaningful, more focused media campaigns.

Burbank, Calif. (PRWEB) December 03, 2013

MediaMax Online, a leading provider of electronic press kits and media monitoring services, today announced the launch of their new product, Social Buzz Social Media Monitoring.

Social Buzz Social Media Monitoring provides clients a simple, effective way to listen to what customers, critics, supporters and competitors are saying about their brands, and the insight necessary to respond to that behavior. Social Buzz monitors data from over 200 million blogs, six million forums and message boards, Twitter, Facebook, consumer review/shopping sites (e.g. Amazon, Best Buy), News sites, YouTube and Wikis. Clients will be able to view all the information in intelligently designed reports filtered to their specifications.

Among its many features, Social Buzz enables users to:

  • Monitor posts for any campaign across various media segments and identify top trends and perceptions.
  • Create custom dashboards and reporting without the need to self-administer technical software interfaces
  • Compare the sentiment for any campaign to competitors' campaigns over a specified timeframe.
  • Gain actionable insight into the positive, negative, mixed, or neutral tones of authors' posts concerning a campaign.

Unlike other social media monitoring services, Social Buzz offers clients a dedicated account manager to assist clients with administration and competitive analysis at no additional charge.

“Social Buzz is a unique complement to our traditional monitoring service, Daily Buzz. Like Daily Buzz, Social Buzz Media Monitoring includes dedicated account management to deliver results with the best accuracy and data integrity on the market. Our customers will have the ability to tap into a significant amount of social intelligence, and use that information to drive meaningful, more focused media campaigns. We’re excited to offer Social Buzz to our clients and hope it will prove a key part of their day-to-day processes,” says John Libby, President of MediaMax Online.

About MediaMax Online
MediaMax Online provides technology-driven distribution and analysis solutions for the marketing and publicity of primarily entertainment industry properties, such as theatrical film releases, television, cable, home entertainment, music labels, talent and industry executives. MediaMax Online provides unique distribution services for electronic press kits, promos, toolkits, spots, public service announcements and television shows. The company’s publicity monitoring service, Daily Buzz service is unmatched in quality and performance. MediaMax Online is a DVS InteleStream company, a leading provider of media content supply chain services. For more information on DVS InteleStream, please visit http://www.dvs.tv.


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