NewVo Beauty Discusses the Importance of Hair Care in the Winter and How Using Pureology on Color Treated Hair Can Keep it Healthy during Cooler Months

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NewVo Beauty suggests adding more hydration to color treated hair during the winter months following an article that shares tips for winter hair care.

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Online beauty supply store NewVo Beauty shares tips to help prep hair for the winter months and suggests products for individuals who color treat their hair.

According to the Times of India article published on November 18th titled “Your tresses need utmost care during the winter,” the winter climate change means that hair and skin require maximum attention. Even those who typically have oily skin or hair can be plagued with a dry and itchy scalp.

One of the most common hair issues associated with winter is dry hair. Nikki Khrana, a hair and skin expert, was quoted in the article saying that “shampooing their hair too often is the most common mistake people make, which leaves the hair sans moisture. In the winter season, it is important not to shampoo your hair more than twice a week."

While you may want to avoid over shampooing hair, conditioning your hair is extremely important. Make sure that you use a conditioner that adds moisture to your hair. Also consider using leave-on conditioners for hair that is particularly dry.

“It’s also important to consider the treatments and products that are used on hair every day,” says Sara Greenstone, a representative for online beauty supply store NewVo Beauty. “If you use styling tools, remember that heat can cause stress and dry out your hair even further. For those of you that dye your hair, remember that conditioning is key. Chemicals in hair dyes can also dry out hair, which combined with winter elements can be a recipe for disaster. Try using Pureology, which is ultra-moisturizing and is specifically designed to deliver extra hydration to color treated hair.”

NewVo Beauty sells over 5,000 professional beauty salon products. Committed to providing quality, hard-to-find premium products and great service, NewVo Beauty offers high-demand salon merchandise at affordable prices. They’re available 24/7 to answer any queries to ensure customers have a great buying experience.

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Sara Greenstone
NewVo Beauty
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Scott Darrohn
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since: 07/2013
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