New York (PRWEB) November 29, 2013
1SEO IN, an emerging Indian SEO Company, starts a discussion about the effects of Hummingbird, the recent Google update, on SEO strategies. People in the internet marketing field have doubts about the effects of Hummingbird on the search engine ranking of their websites.
1SEO IN, a promising Indian SEO company, has initiated a discussion about the effects of recent Google updates on SEO efforts and strategies. This is the right time when they have picked this discussion as several people related to the SEO field, both SEO professionals and website owners, are worried about the fate of their SEO efforts, strategies and their websites. However, the answer to this worry is based upon the strategies and the tactics these people used to follow previously to get better rankings.
According to an expert working with this India SEO firm, 1SEO IN, Google Hummingbird updates are in fact good for the health of the internet and for the interests of the internet users. This recent Google search analysis algorithm has made it even more difficult for the people who believe in spamming the search results or who follow all unjustified means to get higher rankings in the search results. Google has been always against all the unfair means for getting higher rankings.
The first thing one should know that Hummingbird is neither the replacement to earlier updates this year like Penguin 2.0, Panda, Encryption or others, nor their extension. However, all these updates are the parts of a bigger idea from Google to make its search engine more useful, sophisticated and user-friendly. This recent update has been long overdue since the last overhauling update from Google, which was Google’s Caffeine of 2010. Hummingbird update will help Google to know about the user’s intent behind the searches and therefore, it gives results for what users are trying to search rather than displaying results that match the keywords. Now Google search will be more like a conversation between two people. It will keep track of what the user searched previously and will try to link those searches and give very specific results based on those searches. Like someone searched on a keyword “Tea” and then “where it is grown”, the search engine will link “It” with an earlier search of “Tea” and will give results accordingly. In addition, this update will also keep track of the user’s location and other important details.
So, in what way will this update affect SEO.
The effect of this update for those who were following Google guidelines for useful, informative and unique web content will show an increase in their website traffic. On the other hand, those who were spamming the internet with all kinds of black hat SEO techniques, banned by Google, to get higher ranking of their websites in search results will see serious actions from Google. Their websites will be penalized or may be removed under Manual Spam Action.
Concluding the discussion, the expert from the SEO Company, 1SEO IN, said as far as people follow all the guidelines from Google for publishing a unique and informative content on their websites, they need not worry about the ranking and the fate of their websites. In combination with earlier updates like Penguin 2.0, Panda, and Encryption, Hummingbird will only help to improve the strength of legitimate websites in search results.
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