Wayne, NJ (PRWEB) December 05, 2013
Lantek Corporation knew it was time to embark upon a new opportunity to make their web presence well known both domestically and internationally, so they contacted a local New Jersey based studio to help create their vision. Lyndsay Wright, Marketing Administrator, at Lantek Corp. in Lake Hopatcong, New Jersey, spearheaded a positive change at Lantek Corporation. Lyndsay was charged with recreating Lantek’s visual and branding experience for their customers through a new website design.
Fast Forward Unlimited, a website, graphic design and commercial photography studio in Wayne, New Jersey, was her ultimate choice. While doing her college internship she had the opportunity to meet and work with Dan Muro, owner of Fast Forward Unlimited.
Lyndsay joined Lantek about 2 years ago. Her first call to action was to take the current website and recreate it so that their current and potential customers, on this side of the pond, would have the opportunity to better understand their business model and ultimately, make it easier for potential clients to find them.
Lantek Corporation is a stocking distributor of shortage, obsolete and hard to find electrictromechanical component parts. Lantek’s success is accredited to their ability to assists their clients in sourcing those component under one roof offering on-the-shelf items at competitive prices.
At the time, Lantek’s parent company, Cyclops Electronics, which operates in the U.K., was driving the marketing effort and ‘at the helm’ of their current website. In order to capitalize on the business opportunities in the US, change was apparent, and Lyndsay wanted to insure she selected the right partner to help her with her vision.
Due diligence behind her, Lyndsay proceeded to hire Fast Forward to assist her in bringing the new website to life. "You never know how involved designing a website can be until you are behind the wheel experiencing it first hand. The ability to work with the team at Fast Forward Unlimited has not only been a true pleasure, but it was also a wonderful learning experience that I wouldn’t want to have experienced with anyone else."
Fast Forward launched Lantek’s new site in August of 2013. The response has been phenomenal. The feedback from their current customer base is that the website is far more user friendly, potential customers are finding it easier to locate them and understand what they do and their Google analytics are way up.
About Fast Forward Unlimited:
Fast Forward Unlimited is located in Wayne, New Jersey. Fast Forward Unlimited opened its doors as a commercial photography studio. Today Fast Forward Unlimited is a source for visual expertise and contemporary marketing services. Utilizing the artistic qualities of graphic design, web design, and video production, it has grown to become a New Jersey powerhouse in eye-catching design and on-line marketing.