The current online landscape of golf related information is archaic and extremely fragmented. It’s an industry that was left behind in the dot-com era, and has been slow to embrace the digital world.
London, UK (PRWEB) December 03, 2013
golfscape, a network of leading courses connecting golfers with destinations worldwide, announced their launch today with access to courses in 38 countries. The London-based startup has built a community around the consumer shift towards do-it-yourself travel planning, providing instant and direct access to the golf course of their choosing. The new experience on golfscape.com is optimized as an alternative to the outdated golf travel enterprise that is largely dominated by holiday package tour operators.
The pioneering platform includes leading golf travel destinations such as Phoenix, Arizona; Phuket, Thailand; Marbella, Spain; Cape Town, South Africa; Algarve, Portugal; Las Vegas, Nevada and throughout Australia. Among the growing network of courses in the community are Kingston Heath Golf Club, ranked number 9 in the 100 Best Courses Outside U.S., the Jack Nicklaus designed Monte Rei Golf & Country Club, and the Tom Fazio designed Pronghorn Club.
“The current online landscape of golf related information is archaic and extremely fragmented,” said Raghad Mukhaimer, golfscape’s CEO. “It’s an industry that was left behind in the dot-com era, and has been slow to embrace the digital world. Today, golf travelers are exceedingly limited when exploring golf destinations: they can search through an array of inconsistent web pages, make expensive phone calls, or send e-mails and wait. On the other hand, golfscape curates content directly from the golf course to ensure it is current, accurate, and available in real-time.”
With golfscape.com, operators benefit from a free service that only takes minutes to set up, taking advantage of a powerful, global network to showcase their golf course to an untouched market. The community-driven platform also provides golfers with a simple and social mix of image-centric content to discover the destinations they wish to visit and better determine the golf experience they want.
“In many ways, golfscape is creating for golf what technology did for the travel industry over a decade ago by giving the user the ability to find the information they want in a language they understand,” Mukhaimer continued. “We have taken the spectacular offline golf experience and brought it to the web. At the same time, we have set out to culture a community of factual content that is simple to engage with. And while technology is the beating heart of golfscape, we have really tried to lead with design.”
Golf properties can sign up their courses today at network.golfscape.com and this service is free. Users can create an account at golfscape.com and connect with golfscape on Facebook, Twitter, Instagram, Google+ and LinkedIn.
About golfscape LLP
Founded in London, U.K. in 2013, golfscape is a technology company with a passion for golf travel, pioneering a network of courses and destinations. In collaboration with major golf associations and management companies, the internet-focused startup offers operators a free service employing a powerful, global network to showcase their golf course to golfers in an unrealized web space. The community-driven platform gives the self-directed traveller a place to discover golf in destinations they wish to visit with image-centric content helping better determine the golf experience they want.