"For creative directors and art buyers, this volume is both a source of inspiration and the ultimate reference work for advertising photographers worldwide," says Michael Weinzettl, editor-in-chief of Lürzer’s Archive.
New York, NY (PRWEB) December 06, 2013
Lürzer’s Archive, the world’s leading magazine for outstanding advertising, is proud to present the latest edition of its successful "200 Best Ad Photographers worldwide" series of volumes featuring exceptional photography produced for advertising campaigns. Categorized by theme, the work presented in the 424-page volume was created by the world’s best 200 advertising photographers.
Images drawing on sporting themes or landscape scenes, photos of animals and vehicles, portraits and still lifes: "200 Best Ad Photographers worldwide" features no fewer than 516 inspiring motives that appeared in advertisements and/or on posters. For what is now the sixth time, Lürzer’s Archive is thus offering the world’s 200 best advertising photographers an excellent platform on which to present their quite remarkable images.
The work was produced by photographers from 31 countries, with Germany being represented by 30 practitioners of the art. In terms of country rankings, this puts Germany into second place behind the USA (55 photographers), followed by the UK (25) and Australia (13).
"The 516 motives once again testify to the enormous abilities and achievements of the advertising photography profession. For creative directors and art buyers, this volume is both a source of inspiration and the ultimate reference work for advertising photographers worldwide," says Michael Weinzettl, editor-in-chief of Lürzer’s Archive.
Following preselection from a total of 8,629 submissions, the 516 best works were selected by a jury consisting of editor-in-chief Michael Weinzettl, Suzee Barrabee (art buyer with Goodby Silverstein & Partners), Damon Collins (founding member of Joint London), Rafael Gil (art director at Africa in São Paulo), Christophe Gilbert (photographer), Shintaro Shiratori (president of the Japan Advertising Photographers’ Association – APA), and Anne Telford (Communication Arts).
"The 793 photographers who submitted work did not make it easy for the jury to pick the best from what was an outstanding collection of motives," says Michael Weinzettl. "Furthermore, the large number of submissions received also shows that photographic work continues to be a key element for advertising agencies and companies seeking to create exceptional advertising campaigns."
"200 Best Ad Photographers worldwide 2014/2015" can be ordered from December 15, 2013 through selected bookstores and newsstands, via Amazon, and at http://www.luerzersarchive.com. The volume will be distributed worldwide in a total of 68 countries.
Requests for review copies should be addressed to the agency contact shown below.
200 Best Ad Photographers worldwide 2014/2015
424 pages, format 20.5 x 28.5 cm
About Lürzer’s Archive
Lürzer’s Archive, the bimonthly magazine for outstanding advertising from around the world, publishes the very best campaigns from the field of ads, posters and TV commercials, plus digital and interactive advertising. Editor-in-chief is Michael Weinzettl; CEO of the publishing house is Christian Lürzer. Ever since its foundation by professor Walter Lürzer in 1984, the magazine has drawn international acclaim as one of the most important sources of information and inspiration for advertisers.
Lürzer’s Archive is sold in 68 countries on subscription and also through specialty bookstores and newsstands. Additionally, the magazine can be read in a digital version for iPad and iPhone. Worldwide, the title reaches more than 150,000 readers per issue. At http://www.luerzersarchive.com, subscribers also have access to an online archive boasting more than 65,000 images and video files.
Since 2004, Lürzer’s Archive has also been publishing the "200 Best" series of specials. Released at regular intervals, these volumes feature remarkable work from areas such as advertising photography, digital artistry, illustration, and packaging design.
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