Ms. Sarah Beardsley, IBM Partner, Confirms Keynote, on the New Culture of Engagement, for the 5th Global Contact Forum, Mexico City, Mexico, March 11th-12th, 2014

Ms. Sarah Beardsley, IBM Partner, will be keynoting the 5th Global Contact Forum, March 10th, 11th and 12th, 2014, on "The New Culture of Engagement" in society. Ms. Beardsley, whose background includes sales, marketing, business development, customer service, product management and service delivery for mid-sized and large Fortune 500 companies, will focus on the Analytics of Engagement and help attendees more fully understand the role of analytics across the enterprise to add value, while identifying customer engagement opportunities.

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Ms. Sarah Beardsley

“I am thrilled to be a part of this global event and offer my insights on customer engagement. Over the years I have worked with many organizations that are looking for insights and data, to make better decisions.

New York, NY (PRWEB) December 09, 2013

Ms. Beardsley, an IBM Partner, has more than 20 years of leadership and management experience from highly competitive telecom and technology companies. Ms. Beardsley, whose background includes sales, marketing, business development, customer service, product management and service delivery for mid-sized and large Fortune 500 companies, will focus on the Analytics of Engagement and help attendees more fully understand the role of analytics across the enterprise to add value, while identifying customer engagement opportunities.

Ms. Beardsley, who has held leadership roles at Verisign, Savvis, AT&T, MCI and other organizations, has first hand knowledge of engagement principles and requirements. An experienced leader, she has worked with companies to help turnaround and startup new opportunities, in digital media, wireless applications, telecom, technology, media and publishing. Ms. Beardsley said, “I am thrilled to be a part of this global event and offer my insights on customer engagement. Over the years I have worked with many organizations that are looking for insights and data, to make better decisions. Today, with “big data” we can offer them a view of their customers, engagement opportunities and a view of the future. It’s an exciting time and I hope to be able to share these insights with attendees”.

The 5th Global Contact Forum Chairwoman is Maria Eugenia Garcia, President and CEO of the IMT, which organizes the 5th Global Contact Forum. Ms. Garcia had this to say about Ms. Beardsley’s involvement "We are thrilled to be able to have Ms. Beardsley speak at our event. She is a wealth of knowledge, experience and has practical insights to share with our attendees. I know our attendees will gain a great deal of knowledge from her.”

About the IMT: It is México’s leading call & contact center / customer contact institution. Founded in 1991, IMT offers a wide range of services to the industry, from training to consulting to certification and are recognized as the preeminent authority for Contact Center professionals in the country and throughout Latin America. The 5th Global Contact Forum: The event is going into its 5th year as the #1 Latin American conference for customer engagement thought leaders. Attendees come from around to network, educate, inform, advocate and gain knowledge and experiences from other industry professionals. The ongoing focus is service, support, technology and customer and employee engagement. The theme for 2014 is the New Culture of Customer Engagement - Technology Enabling People & Connection. Last year's event attracted over 1840 attendees.


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