P4RC and Pretio Help Mobile Gamers Get Shopping Done with Real Rewards

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Players Now Able to Redeem Points for Even More Free Offers from Major Brands

P4RC, Inc., which operates the leading player engagement platform for mobile games, and Pretio Interactive, provider of no-cost rewards to mobile and online loyalty programs, have teamed up to bring real-world rewards to mobile gamers – just in time for the holidays.

Using Pretio’s catalog of exclusive brand-sponsored gift cards and offers, P4RC is now able to reward players with a greater variety of rewards than ever before. By working directly with top brands such as Target, 1-800-Flowers and Overstock.com, Pretio reduces P4RC’s cost of sourcing, purchasing and managing rewards fulfillment.

“The key to success in driving player engagement with rewards is understanding when a reward is appropriate and how it should work in the game environment,” said Jason Seldon, Founder and CEO of P4RC. “The team at Pretio has made it simple for us to expand the rewards that our players can redeem, which allows us focus on what we do best: Driving deeper player engagement for our developer partners.”

“P4RC is a great partner for Pretio and its brands. Between us, we have given away almost half a million dollars in gift cards and discounts for brand names across hundreds of games,” said Pretio CEO Jim Hayhurst. “Coming into the holiday season, we wanted to ensure that P4RC’s game developers and players had every opportunity to offer and earn the kinds of rewards that would be most valued.”

P4RC has made a name for itself in the mobile game space by helping increase the frequency and duration of gaming sessions – with observed uplift as high as 1,000% – by incentivizing players with real rewards to play games longer and to invite their friends. Games on the P4RC network have been downloaded more than 100 million times.

Pretio is an increasingly popular provider of brand-sponsored rewards for mobile game engagement programs. Through Pretio’s Rewards Catalog technology, brands gain access to a network of millions of consumers in a non-disruptive manner; loyalty and engagement programs reduce the cost of rewards acquisition; and players are rewarded with tangible, relevant rewards.

About P4RC, Inc.
Founded in 2011, P4RC (pronounced pärk) is a player engagement platform for mobile games that allows players to earn real prizes just for playing, leading to an increase in player loyalty. To learn more about P4RC, please visit http://www.p4rc.com. Follow P4RC on Twitter (@p4rcinc) or Facebook (facebook.com/p4rcinc). The official P4RC app is available at http://www.p4rcapp.com.

About Pretio Interactive
Pretio Interactive connects brands, platforms and people with real world rewards. By providing no-cost gift cards and offers to loyalty and engagement programs, Pretio reduces cost and drives user engagement while providing brands with access to highly-incented mobile and online users. Pretio works with top brands on the world’s leading apps, games and websites. For more information, follow Pretio on Twitter (@getpretio) and Facebook (facebook.com/GetPretio) or visit http://www.pretio.in.

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