(PRWEB) December 18, 2013
Just in time for the holidays, MR Direct is announcing the launch of their critically-acclaimed augmented reality app, Home Reality, for use on Android tablets. The recently released iPad version of this innovative app has already been received by the sink/faucet industry with high praise and fascination. Using Home Reality, prospective customers can scroll through the entire MR Direct catalog of sinks, viewing their selection in the kitchen or bath setting of their very own home – virtually. There is little ordinary about this application.
Industry marketers have been clamoring for a sales tool that gives the customer the ability to envision what a sink of their choice would actually look like in their home before purchase. Now they have it. This application utilizes breakthrough technology developed by MR Direct programming pioneers to create an interactive program for both the professional and independent customer.
The interface of Home Reality is delightfully user-friendly. Potential customers begin by simply choosing one of the many MR Direct products categorized on-screen by material, size and color. Next, the camera is fixed on the target, and finally the sink amazingly appears on screen in the user's real home environment. It's as simple as click, point and view. By moving the tablet around the target, customers can even view the products from multiple angles.
Additionally, if you are considering installing a new counter top, along with your sink, you can view any possible combination of both by choosing from the extensive catalog of contemporary counter designs provided. All images of the virtual settings can be saved and shared via social media.
Home Reality is a most distinctive app that adds a bit of excitement, and more importantly, certainty, to that sink purchase. Whether shopping online or in-store, whether a home re-modeler or a commercial contractor, this app will bring the product to virtual life on site.
Watch for even more impressive virtual options still in development and soon to be released by MR Direct.