ForResidentialPros.com uses responsive design technology so content automatically adjusts to fit each visitor’s device, whether it’s a desktop, laptop, tablet or phone.
Fort Atkinson, WI (PRWEB) December 19, 2013
ForResidentialPros.com, the portal site for Kitchen & Bath Design News and Qualified Remodeler magazines, unveiled a cutting-edge, responsive design that improves everything from navigation to searchability and mobile use. Using the new, innovative design and dynamic page loads, the site posted a 101 percent increase in average visit duration, which now exceeds four minutes. The site also shows an increase in pages per visit to 3.45, based on a Google Analytics comparison of the months before and after the site’s relaunch.
“The site uses responsive design technology so content automatically adjusts to fit each visitor’s device, whether it’s a desktop, laptop, tablet or phone,” explained Andrea Girolamo, editor of ForResidentialPros.com. “We wanted to make navigation easier for all visitors, especially the 27% who use a tablet or mobile phone to access the site. “
The redesigned site organizes content into six channels: kitchen, bath, building, remodeling, business management and Product Guide, making navigation easier and faster.
The site’s Product Guide, a directory of products and services for residential building and design trade professionals, remains the top landing page for the site. Visitors to the Product Guide will find enhanced searchability, bigger product photos and a prominent button to request more information from the manufacturer or dealer.
Advertisers are pleased with the site’s dynamic page loads, which assure that advertisements load only when they can be seen by site visitors.
ForResidentialPros.com, the portal site for Kitchen & Bath Design News and Qualified Remodeler magazines, delivers news, trend and product information for residential design and building trade professionals. The site is produced by Cygnus Business Media. As one of America’s top business-to-business media companies, Cygnus leads the way in providing targeted content to top decision-makers and organizations.