Donna has extensive experience in both the media and event industries. She began her career as an event planner, where she was a pioneer in recognizing the need for an event and exhibition industry trade journal.
Overland Park, KS (PRWEB) December 19, 2013
Custom content and marketing services agency Ascend Integrated Media LLC is proud to announce Donna Sanford has joined the company as vice president of sales.
Donna has extensive experience in both the media and event industries. She began her career as an event planner, where she was a pioneer in recognizing the need for an event and exhibition industry trade journal. Donna launched, edited and published Expo magazine for more than 20 years where she served as the eyes and ears of the industry.
Since leaving Expo in 2010 after its sale, Donna launched her own consumer event and provides contract services to leading organizations and associations in the event industry. Recent accomplishments include:
- Creating and launching a 16-module online learning and certification course for the Virtual Edge Institute (a division of PCMA).
- Crafting and managing the education programs for two annual Summits — with more than 40 education sessions and 60+ speakers.
- Executing and marketing multiple virtual events.
- Researching and preparing dozens of white papers for various industry organizations.
“Donna is the quintessential media industry executive. She is the perfect person to lead our team of media sales specialists,” said Ascend CEO Cameron Bishop. “Her understanding and experience in print and digital publishing and advertising sales, along with her extensive knowledge of trade show sponsorship and exhibit sales make her a unique talent in the industry. We are pleased to have her on our team.”
About Ascend Integrated Media: Ascend Integrated Media LLC is a custom media and marketing services agency that specializes in custom publishing, trade show and event publishing, custom content creation and content integration. Headquartered in Overland Park, Kan., the 32-year-old agency is a winner of 59 national awards in recent years.
Ascend Integrated Media is uniquely positioned to work with associations, nonprofits, government agencies and companies to develop and produce brand-enhancing communications products. The company engages on behalf of the client to create, produce and distribute print, digital and mobile content associated with marketing, branding and social media initiatives.
Ascend’s suite of fully integrated products and services includes print and digital magazine publishing, newspaper publishing, newsletters and e-newsletters, membership directories, product buyers' guides, exhibit guides, city guides, maps, annual reports, hotel door-drop services, advertising/sponsorship/exhibit sales representation, patient education information, website design and management, smartphone mobile app development, iPad/tablet publishing as well as social media account management, targeted text/SMS services and QR code programs.