The magazine serves boomers who are researching and planning for the vast array of needs required by their aging parents and family members as well as providing information the boomers themselves will need as they begin planning for their own retirement.
Overland Park, KS (PRWEB) December 20, 2013
Custom content and marketing services agency Ascend Integrated Media LLC is proud to announce that its 2013 magazine launch, Ascend’s Golden Guide, has won three international awards for writing and graphic design.
Ascend’s Golden Guide is the magazine of solutions and ideas for Kansas City baby boomers and their families. The media brand, which includes http://www.ascendsgoldenguide.com, a weekly enewsletter, print magazine and iPad/Android tablet magazine as well as social media channels, was launched to serve the needs of Kansas City families. Readership encompasses the 19-county greater metropolitan area. It is distributed in more than 400 locations, including 62 CVS pharmacies. It serves boomers who are researching and planning for the vast array of needs required by their aging parents and family members as well as providing information the boomers themselves will need as they begin planning for their own retirement.
With just two print issues published so far, Ascend’s Golden Guide has won the following awards:
- Silver Award for Best Editorial in a new publication from the Content Marketing Institute. The CMI Awards include more than 800 entries from around the world.
- Platinum Award for Best Writing in a Magazine from the international Marcom Awards. The Marcom Award competition is a creative competition with more than 6,000 entries from around the world. Competitors include media companies, ad agencies and Fortune 500 companies as well as federal government agencies.
- Gold Award for Best Print Magazine Design, also from the international Marcom Awards.
“The development and launch of the Ascend’s Golden Guide media brand has been a labor of love for our entire creative team,” said Ascend Integrated Media CEO, Cameron Bishop. “The idea was born out of genuine need based on our own personal experiences and challenges in finding care, housing, equipment, medical and professional services for our aging parents. Our launch team spent two years conducting qualitative and quantitative research in the market before launching this new media brand. The research results and the identified need for a single, comprehensive and authoritative source of information were compelling. We are pleased and proud to bring this concept to Kansas City residents on both sides of the Missouri and Kansas state line.”
About Ascend Integrated Media - Ascend Integrated Media LLC is a custom media and marketing services agency that specializes in custom publishing, trade show and event publishing, custom content creation and content integration. Headquartered in Overland Park, Kan., the 32-year-old agency is a winner of 59 national awards in recent years.
Ascend Integrated Media is uniquely positioned to work with associations, nonprofits, government agencies and companies to develop and produce brand-enhancing communications products. The company engages on behalf of the client to create, produce and distribute print, digital and mobile content associated with marketing, branding and social media initiatives.
Ascend’s suite of fully integrated products and services includes print and digital magazine publishing, newspaper publishing, newsletters and enewsletters, membership directories, product buyers' guides, exhibit guides, city guides, maps, annual reports, hotel door-drop services, advertising/sponsorship/exhibit sales representation, patient education information, website design and management, smartphone mobile app development, iPad/tablet publishing as well as social media account management, targeted text/SMS services and QR code programs.