"Our new colour offer is poised to be a real game changer for publishers," said David Taylor, Senior Vice President, Content Acquisition International, Ingram Content Group.
Milton Keynes, UK (PRWEB) July 01, 2013
Ingram Content Group Inc. today announced it has expanded its colour inkjet book manufacturing capabilities to its United Kingdom facility, allowing for a greater range of colour books to be printed and distributed quickly and cost-effectively worldwide.
“The marriage of colour inkjet book manufacturing with our proven, single copy print-on-demand (POD) selling model is going to be a first for the UK market, as to date, inkjet colour options have almost exclusively been limited to short run printing,” said David Taylor, Senior Vice President, Content Acquisition International, Ingram Content Group. "Our new colour offer is poised to be a real game changer for publishers as the cost to print full-colour POD books is approaching the price of black and white manufacturing."
The combination of an economical, single-copy solution with Lightning Source® quality broadens the scope of print-on-demand POD to more titles. The new inkjet colour offer is competitively priced, half the cost to print colour books in most cases, and savings will be passed from Ingram to the publisher.
Hundreds of publishers that work with Lightning Source are already using the new colour printing option for both their short run needs and to fulfill orders via Ingram's comprehensive reseller channels, which reach tens of thousands of online and traditional bookshops worldwide.
The new inkjet colour option complements the existing premium colour offer already available to publishers. Lightning Source will begin manufacturing colour books using inkjet technology immediately for publishers worldwide from its U.K. location.
Ingram Content Group Inc. is a subsidiary of Nashville-based Ingram Industries Inc. The company provides books, music and media content to over 39,000 retailers, libraries, schools and distribution partners in 195 countries. More than 26,000 publishers use Ingram’s fully integrated physical and digital distribution, logistics, and manufacturing solutions to access global consumer demand, and realize the full business potential of book content. Ingram’s operating units are Ingram Book Company, Lightning Source Inc., Vital Source Technologies, Inc., Ingram Periodicals Inc., Ingram International Inc., Ingram Library Services Inc., Spring Arbor Distributors Inc., Ingram Publisher Services Inc., Tennessee Book Company LLC, Coutts Information Services, and ICG Ventures Inc. For more information, visit http://www.ingramcontent.com
Contact: Elizabeth Fielding 615.321.3110
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