Eco-Friendly, Toxin-Free Company, Essential Safe Products, Changes Its Name to Wild Mint to Better Represent its New Product Additions and Growth

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Environmentally-friendly and toxin-free company, Essential Safe Products, has a new name to showcase how far it has come: Wild Mint.

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Although many people are informed about the harmful effects of toxic products, many more are still in the dark.

The company, Essential Safe Products, has changed its name to Wild Mint, to better represent its continued growth of its eco-friendly, toxin-free selection of products since its beginning in September 2011. The company, which started selling only toxin-free water bottles and kitchen items, now has an expansive selection of safe product alternatives in categories including kitchen and home, beauty and body, babies and kids, lunch gear, and lifestyle. The company plans to continue expanding their brand by reinforcing their message about being eco-friendly, and the dangers of chemical filled products in people’s everyday lives.

"Although many people are informed about the harmful effects of toxic products," said Hannah Helsabeck, President of Wild Mint, "many more are still in the dark. Our goal is to help enlighten by providing resources for families to learn about how these products are negatively affecting their bodies and planet."

Wild Mint sells products that are better for people and the environment on their website, http://www.wildmintshop.com. They teach about the harmful effects of chemicals in materials such as plastic, and the negative health concerns that have been linked to them. In addition, they highlight the benefits of using safer options such as glass, stainless steel, organic cotton and bamboo.

Some of the chemicals with negative health effects that Wild Mint avoids in their products include BPA, or Bisphenol-A, a chemical which has been linked to developmental and reproductive issues including infertility, miscarriages, and increased susceptibility to breast and prostate cancer; phthalates, a plastic hardener in many products people use on an everyday basis, which has been linked to obesity and worsening of allergy and asthma symptoms; and lead, used as a pigment in paints, dyes and other items, which may lead to impaired intellect, memory loss, and nerve and muscle disorders.

Faced with the facts, Wild Mint puts extensive research into selecting products that meet their high standards for being both toxin-free and safe for the environment. They only select items from companies that uphold the same values of safety and eco-friendly living, and list all of the ingredients in each item. Picking new products is therefore a very in depth process of elimination to find what Wild Mint believes is best for people.

In addition to their latest line of lifestyle products on their website, including toxin-free candles and yoga mats, Wild Mint is currently researching cleaning products to offer people while shopping. Their goal is to be a one-stop shop for people to have everything they need on their site, and not have to look further. And since Wild Mint does the research for them, they can visit to learn and shop, all at the same time.

About Wild Mint

Wild Mint is dedicated to helping people live eco-friendly, healthy and non-toxic lifestyles. Started by a mother of 6 in her quest to find safe alternatives to toxin-laden products, the company shares invaluable knowledge and resources on their website, http://www.wildmintshop.com. On a mission to positively influence people’s lives, Wild Mint is a one-stop source for trusted information and safer, more environmentally friendly products.

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Dana Govern
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