New Social Media Site Aims to Save Lives of People with Allergies

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Online Allergies, a new free social media website, aims to prevent medical emergencies by making users' allergy information more accessible to friends and family in times of need.

When you can't speak for yourself, or when your loved ones can't speak for themselves, we provide a tool where that life saving information can always be found.

There might not be a cure for allergies, but now with there's an easy way to help prevent and react to allergic reactions. Through Facebook-like profiles, users create lists of foods and medicines they are allergic to and easily share them with others.

The idea for the site came from an incident in 2009 when Co-founder Drew Aveling’s stepsister entered a coma after being rushed to hospital. The doctor’s first question was simple, “What drugs is she allergic to?” The family didn’t know. Since her health records were in another state, it took the family five hours to get a friend to break into her condo, find the information and fax it to the hospital. Those records saved her life.

“When you can’t speak for yourself, or when your loved ones can’t speak for themselves, we provide a tool where that life saving information can always be found,” explained Aveling.

“This tool is invaluable,” says Kelly Rudnicki, food allergy cookbook author, advocate, writer and mom of five. “As a mother of a child with severe allergies, Online Allergies gives me peace of mind. And it’s easy to use and friendly to navigate, which is vital when needing to quickly access important medical information, especially in an emergency.”

Approx. 50 million Americans have an allergy of some kind. Every three minutes someone in America is rushed to hospital due to food anaphylaxis. “Allergies affect us all, and they change throughout our lives,” said Aveling. “It’s hard for teachers, baby-sitters, employers, camp counselors, friends and even grandparents to remember their friends and families allergies. It just made sense to put this information online.” Operational for ten months, Online Allergies plans for new features, like a Party Tool that will summarize the foods guests can’t eat, are in the works.

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Drew Aveling
Online Allergies

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Drew Aveling

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