Wakefield, England (PRWEB UK) 11 July 2013
Due to be born later this month to the Duke and Duchess of Cambridge, the Royal Baby will be third in line to British throne. This fact alone will guarantee attention from around the globe. In no other field will this attention be more acute than in the realm of Royal Baby Commemoratives.
For 50 years, Peter Jones China has led the field in Royal Memorabilia. Founded in 1963, and well-established with their online presence (http://www.PeterJonesChina.com), the company is regarded as the world’s experts in the sector of quality royal commemorative gifts. Company Chairman, Peter Jones says, “Through decades of supplying quality royal souvenirs for events both great and small, we’ve managed to develop a reputation for offering beautifully made commemoratives to suit every pocket.”
Top companies are all well-represented at Peter Jones China, including household names such as Steiff, Moorcroft Pottery, Royal Worcester, Caithness, Aynsley China and Royal Brierley Crystal (holders of the Royal Warrant). Furthermore, Peter Jones China is proud to be the only independent retailer authorised to sell the Official Royal Collection Royal Baby Range.
Peter Jones continues, “Many of the Royal Baby commemorative items we sell are our very own exclusive commissions. Customers can order from us, assured with the knowledge that their purchase is genuinely rare and exclusive and will hold its value far better than more run-of-the-mill products.” Among the Peter Jones China ‘exclusives’ commemorating the Royal Birth are a magnificent China ‘Lion-Head’ Beaker from Caverswall China and a hand-made crystal Bell from Royal Brierley Crystal.
How will the birth of the Royal Baby compare in terms of demand for Commemoratives, next to other Royal events, such as The Diamond Jubilee? Peter Jones explains, “The last time a comparable event took place was the birth of Prince William back in 1982. On that occasion, we found that demand was just as high as for the Royal wedding just a year so before. So, this time round, it would be fair to expect a similar impact. However, 30 years ago, the internet wasn’t available. Now, our royal commemoratives will be available to collectors from around the world. Recent history, along with enquiries received in the past month or so, suggests that the birth of the next heir to the British throne will be of massive interest, not only in the UK, but throughout the English speaking world. The USA, Australia and New Zealand are hugely important markets for our commemorative pieces.”
Peter Jones China has thrived in recent years through imaginative multi-channel retailing. There are ten stores across the north of England, plus a website and a busy Mail Order business. Social media too, such as Facebook, is playing an increasing role in the success of the company.