The Green Economy Reports: A Different Approach to Innovation
Princeton, NJ (PRWEB) July 25, 2013 -- Businesses that engage in innovation create their future - and ours. The Green Economy's latest magazine highlights several companies that are striving to stay viable by managing risk, taking advantage of local expertise, and incorporating products and practices that reduce costs.
TGE explores another approach to managing risk: bringing together companies with different expertise to contribute. Grundfos, a pump manufacturing company, worked with government and other businesses to fill a need. “Grundfos took charge of a network of partners in order to bring its LIFELINK system to communities in developing countries,” according to Hannah Schroer, writer for The Green Economy. Building networks of players from many industries allows a level of change that would be impossible for one company alone.
A horizontal power structure, such partnerships bring together players in the tech industry, business industry, government, and communications to name a few, to participate in large and complex processes.
“Companies are learning that they can identify a need and combine with other companies to pool together their resources,” says Tana Kantor, publisher of The Green Economy. “It’s a lot easier to manage the risk of innovative practices when others are helping cover the costs!”
About The Green Economy:
The Green Economy is an online magazine and website, providing reliable, fact based, in-depth stories from trusted industry leaders on energy, technology, policy, design and finance.
Tana Kantor, The Green Economy, http://www.thegreeneconomy.com, 609-520-0056, [email protected]
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