Those who use advanced digital marketing disciplines to establish a strong online presence are those who will win in this evolving business environment.
Seattle, WA (PRWEB) July 31, 2013
Kaufer DMC, a leading digital marketing agency that provides inbound marketing services for clients in a range of industries, today announced the addition of Scott Holman and the opening of its Irvine, CA office. Holman joins Kaufer DMC as Director of Industry Marketing, A/E/C and Building Materials. In this new role Holman manages business development efforts, client relationship management and leads the new Kaufer DMC Irvine office.
"Scott's diverse background working in professional marketing and sales roles for public, private and non-profit organizations is hugely valuable for our clients," said David Kaufer, Kaufer DMC founder and Chief Dynamic Officer.
Holman has more than 20 years experience serving the building design and construction markets in California working with organizations that include Carlisle Construction Materials (Insulfoam and Premier SIPS), James Hardie, Velux and Kalwall. His experience in Engineered Wood Products led to a role in establishing WoodWorks.org, the Wood Products Council and USDA administered awareness building effort on behalf of the North American softwood lumber industry. Scott was a Technical Director with Woodworks.org from 2008-2012. He is also currently pursuing LEED accreditation.
"I'm inspired by successful innovation and early adoption and see great potential for organizations in these industries utilizing proactive inbound marketing," said Holman. "There is growing demand for sustainable building design, materials and construction companies but customers need to easily find suppliers and partners online. Those who use advanced digital marketing disciplines to establish a strong online presence are those who will win in this evolving business environment."
A graduate of the University of Oregon with a Bachelors degree in Economics, Scott also majored in Architecture for 2+ years and was a Wide Receiver for the Ducks' football team. After a successful college career, he enjoyed two years in the NFL where he earned active roster spots with the Cardinals and Jets as an undrafted free agent in the late-80's. Today, youth & high school coaching, youth athletic development, fitness and nutrition are among the interests he shares with his family and community.
About Kaufer DMC
Launched and led by seasoned branding, marketing and communications veteran David Kaufer, Seattle-based Kaufer DMC is a digital marketing agency that creates successful branding, visibility and buzz-building programs that take advantage of the new inbound marketing era. To learn more about Kaufer DMC, visit http://www.KauferDMC.com, or follow the company on Twitter, Facebook and LinkedIn.